Mobile Roadie, a provider of a dead simple mobile app building platform for iPhone and Android apps, recently announced a new “Pro” version of the platform that allows for even more customization and functionality.
The platform offers a beautiful interface to design apps, allowing full customization of menu layouts, colors, buttons, and fonts. The new Pro version also supports multiple categories of content, a global search for users and newly designed landscape views, just to name a few.
The new platform has already been used by some big names to create some pretty impressive apps. Three examples include the Wynn Las Vegas, indie electro label Ninja Tune and music and lifestyle publication The FADER. ”We are very picky and controlling when it comes to brand integrity,” says Andy Cohn, EVP and Group Publisher of FADER Media, Inc. “Every single part of our user’s engagement has to experience The FADER brand and culture.” The FADER is also offering exclusive content available to view when people download their app.

Opera recently released its
Amazon is ramping up efforts to expand the popularity and ubiquity of its hugely popular Kindle eReader.
Google today announced new location-aware mobile display ads for both iPhone and Android devices, introducing iAd-like expandable ad-units that incorporate maps for click-to-call and other rich functionality.
Distimo published its
Millennial Media published its latest S.M.A.R.T report for June this morning, showing that the US mobile Web has grown by 3% — from 75.3M to 77.4M active users.
Apple has announced a new feature for its iAd network that allows app developers to promote their apps within other apps, helping to curb the problem of app obscurity as the App Store continues to grow exponentially.

