Here we are again, end of the Month time.  If you’re new to Mobile Marketing Watch then you don’t know that I take time each Month to thank you the reader for subscribing. My readership is up 43% from September and I really appreciate you finding a way to get me filtered out in front of the information overload that we’re all faced with, so thanks! When I took the blog over at the end of May there were 29 daily readers, today I have 212. It’s a start!
Across the board everything that I’m tracking is showing growth for me, the blog has not taken one step backwards on the traffic.

• 4,200 unique visitors 76% growth over September.
• 9,500 visits - 51% growth over September.
• 67,000 pages viewed - 70% growth over September.
• 4,400 referrals - 119% growth over September.

Google referrals account for 1,900 of the 4,400 which makes my Google referrals up 115% over September. Google, who I am angry with for unfairly accusing me of selling links is fueling my growth. I’m still dumping AdWords unless they restore my PageRank. I feel like they slandered me to a certain degree, I wonder how many other bloggers feel that way?

If you’ve read my About Page then you know I’m a software developer… I also like to write which is one of the primary reasons that I blog. I’ve got some interesting things that I’m beginning to collaborate on with a Mobile Marketing firm that I can’t elaborate on right now. I can tell you that I’ve been looking for a mobile type software development project that I can sink my teeth into and I’ve found something that should be pretty exciting so look for more details on that in November.

OK, I know you’re just dying to see my Top 10 read posts in October and here they are <insert drum roll please>:

1. Blue Apple Mobile Video Search
2. Steve Wellmand Top 5 Reasons The Mobile Web Rocks
3. Mobilize Your Blog In 5 Minutes Or Less With MoFuse
4. 35 Ways To Test Your Mobile Web Site - Mobile Marketing Starter Kit Series
5. Tim McGraw Or Faith Hill, Guess Which One Brings The Mobile Marketing Heat
6. Lease Your Own SMS Marketing Platform
7. September Monthly Roundup
8. How To Get Your Videos Listed In BlueApple.mobi
9. Mobile Backup Applications
10. I Have 10 MoFuse Invites

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In between taking my Daughter out Trick or Treating this evening I exchanged emails with David Berube, Founder and CEO of MoFuse. He told me that they’re set to take the wraps off MoFuse and launch this Friday at high noon!

I’ve covered MoFuse a few times and you know that I like their service. I sent roughly 50 invites out over the past few weeks and none of those folks have come back to make any negative comments. One of their competitors made a couple of comments in one or two of my MoFuse related posts and I checked that service out. I honestly liked MoFuse better, I thought it was intuitive to use and that’s always appreciated. Get ready to check them out on Friday.

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Off topic alert

It might be. I can’t find it but a few weeks ago Joel Spolsky wrote a post about a new API… sort of a super API to rule all others that would wrap all others and would become kinda analogous to win32 if I remember correctly. News broke last night on TechCrunch that Google is launching such a thing any day now, it’s called OpenSocial.

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Word broke earlier today that eonBusiness closed an A Round of funding with mobileStorm. The video tells the story better than I can, check it out. I’ve talked to one of the folks there recently and exchanged emails with several others in their organization including Jared, this is a good group of folks and I’m excited for them! eOnBusiness covered it here.

Update: Sorry about the mess, the daily motion video code didn’t work in my blog so well, so here’s the link to the video.

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This is kinda funny. If you’ve been following the Google PageRank fiasco that’s been going around the blogosphere for the past few days then you know some web sites and blogs had their PageRank manually adjusted by some goof at Google. The reason for this is that these sites were deemed to be selling links based on PageRank valuation.

What’s bizarre is I’ve never sold any links. Not a single one, period. I don’t accept money for posts and there isn’t a single person that could come forward and state that they paid for a link on my site. All of my links and contacts were earned through good old fashioned content writing. That’s how I earned my links and that’s how I give the links. The only links on my site that are “sold” happen to be the ones Google is selling for me via AdSense (which I’m now dumping)!

I have paid for the following.

• This website at an Auction at Site Point.
• A Yahoo Directory Listing.
• I sponsor the Mobile Category at Blog Catalog.
• I sponsor the Marketing Category at Best of the Web.

Not that it’s any of their business whatsoever but these are normal channels and it’s become an unfair market when I get dinged for using these channels. What bothers me the most about this whole thing is it’s absolutely none of their business just like it’s none of my business what they do with their site. The minute Google starts dictating what I can and can’t do on or off my own web site is when something has gone wrong.

Oh and guess what, we’ve seen this before. Flash back to 10 years ago when there was a behemoth software company that attempted to dictate what operating system and software was allowed to go on new hardware? Google is becoming Microsoft when they purposely punish web sites for not doing business the Google way.  If Google doesn’t want web sites selling links based on PageRank valuation that’s their problem, they should shut down public visibility of PageRank then.

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Doesn’t it seems like new SMS marketing uses are popping up every other day of the week? Mobility Site posted an article yesterday about Vaultware - Realty DataTrust and their new Apartment SMS alert service that lets consumers know when Apartments become available. Here’s the actual press release and the spiffy ad slick.

So if you’re in the business of selling mobile marketing solutions add apartment availability alerts to the list of possible SMS solutions under real estate. VaultWare apparently has over 700,000 apartment listings so this made perfect sense for them.

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Off topic alert

Last night I installed Debian flavored Linux on a notebook… first time for me, I’ve been developing software for windows based environments for the past 10 years and this is all new to me. I’m a quick study though and no I’m not converting my skills… just adding to them. We’ve got some really interesting Linux/Open Source things going on where I work that I can’t discuss publicly yet and so I’m jumping in and learning the technology.

So here’s my question, under the admin context I installed Apache, PHPMyAdmin, FireFox and MySql 5 via the command line interface (XTerm). I saw these bits come down to the machine and I can find them in the file system. But how do I get them to appear in the Applications menu so that I can run them? I can’t even see FireFox as an Application option. On the surface it kinda seems like the Ice Weasel Web Browser was updated to FireFox. What I’m I missing?

Update: Here’s the commands I ran to install this stuff:

• apt-get upgrade update
• apt-get install apache
• apt-get install phpmyadmin
• apt-get install mysql-server

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