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	<title>Comments on: 83% Of Brands Clueless About Mobile Campaign Performance, 27% Don&#8217;t Use Analytics</title>
	<atom:link href="http://www.mobilemarketingwatch.com/83-of-brands-clueless-about-mobile-campaign-performance-27-dont-use-analytics-4997/feed/" rel="self" type="application/rss+xml" />
	<link>http://www.mobilemarketingwatch.com/83-of-brands-clueless-about-mobile-campaign-performance-27-dont-use-analytics-4997/</link>
	<description>The Pulse Of The Mobile Marketing Community</description>
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		<title>By: Helen</title>
		<link>http://www.mobilemarketingwatch.com/83-of-brands-clueless-about-mobile-campaign-performance-27-dont-use-analytics-4997/comment-page-1/#comment-190328</link>
		<dc:creator>Helen</dc:creator>
		<pubDate>Wed, 31 Mar 2010 13:49:06 +0000</pubDate>
		<guid isPermaLink="false">http://www.mobilemarketingwatch.com/?p=4997#comment-190328</guid>
		<description>Personally, for my Mobile Advertising Campaign, I choose Aditic, a grow-up Mobile Advertising Platform Company. They propose an efficient and simple analytics system for reaching easily your targets. www.aditic.com</description>
		<content:encoded><![CDATA[<p>Personally, for my Mobile Advertising Campaign, I choose Aditic, a grow-up Mobile Advertising Platform Company. They propose an efficient and simple analytics system for reaching easily your targets. <a href="http://www.aditic.com" rel="nofollow">http://www.aditic.com</a></p>
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		<title>By: Eric</title>
		<link>http://www.mobilemarketingwatch.com/83-of-brands-clueless-about-mobile-campaign-performance-27-dont-use-analytics-4997/comment-page-1/#comment-152552</link>
		<dc:creator>Eric</dc:creator>
		<pubDate>Thu, 21 Jan 2010 11:07:10 +0000</pubDate>
		<guid isPermaLink="false">http://www.mobilemarketingwatch.com/?p=4997#comment-152552</guid>
		<description>FoneGigsBlog offers a free tutorial on how to measure mobile campaign performance and rank mobile publishers across multiple metrics like CTR, send to friend rate, enter email address rate, etc. Read more here http://fonegigsblog.com/2009/12/05/how-to-measure-mobile-publishers/

Eric</description>
		<content:encoded><![CDATA[<p>FoneGigsBlog offers a free tutorial on how to measure mobile campaign performance and rank mobile publishers across multiple metrics like CTR, send to friend rate, enter email address rate, etc. Read more here <a href="http://fonegigsblog.com/2009/12/05/how-to-measure-mobile-publishers/" rel="nofollow">http://fonegigsblog.com/2009/12/05/how-to-measure-mobile-publishers/</a></p>
<p>Eric</p>
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		<title>By: Ric</title>
		<link>http://www.mobilemarketingwatch.com/83-of-brands-clueless-about-mobile-campaign-performance-27-dont-use-analytics-4997/comment-page-1/#comment-152294</link>
		<dc:creator>Ric</dc:creator>
		<pubDate>Wed, 20 Jan 2010 22:06:55 +0000</pubDate>
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		<description>ric, good article for us.

stephanie</description>
		<content:encoded><![CDATA[<p>ric, good article for us.</p>
<p>stephanie</p>
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		<title>By: Evan</title>
		<link>http://www.mobilemarketingwatch.com/83-of-brands-clueless-about-mobile-campaign-performance-27-dont-use-analytics-4997/comment-page-1/#comment-152293</link>
		<dc:creator>Evan</dc:creator>
		<pubDate>Wed, 20 Jan 2010 22:06:12 +0000</pubDate>
		<guid isPermaLink="false">http://www.mobilemarketingwatch.com/?p=4997#comment-152293</guid>
		<description>good article for us.  

stephanie</description>
		<content:encoded><![CDATA[<p>good article for us.  </p>
<p>stephanie</p>
]]></content:encoded>
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		<title>By: Rob, Evan, Ric</title>
		<link>http://www.mobilemarketingwatch.com/83-of-brands-clueless-about-mobile-campaign-performance-27-dont-use-analytics-4997/comment-page-1/#comment-152292</link>
		<dc:creator>Rob, Evan, Ric</dc:creator>
		<pubDate>Wed, 20 Jan 2010 22:05:25 +0000</pubDate>
		<guid isPermaLink="false">http://www.mobilemarketingwatch.com/?p=4997#comment-152292</guid>
		<description>Good article for us:</description>
		<content:encoded><![CDATA[<p>Good article for us:</p>
]]></content:encoded>
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		<title>By: Justin</title>
		<link>http://www.mobilemarketingwatch.com/83-of-brands-clueless-about-mobile-campaign-performance-27-dont-use-analytics-4997/comment-page-1/#comment-152185</link>
		<dc:creator>Justin</dc:creator>
		<pubDate>Wed, 20 Jan 2010 16:50:04 +0000</pubDate>
		<guid isPermaLink="false">http://www.mobilemarketingwatch.com/?p=4997#comment-152185</guid>
		<description>Absolutely...this shows the continued need for basic education surrounding mobile campaigns.  Analytics are a cornerstone.</description>
		<content:encoded><![CDATA[<p>Absolutely&#8230;this shows the continued need for basic education surrounding mobile campaigns.  Analytics are a cornerstone.</p>
]]></content:encoded>
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		<title>By: Sam</title>
		<link>http://www.mobilemarketingwatch.com/83-of-brands-clueless-about-mobile-campaign-performance-27-dont-use-analytics-4997/comment-page-1/#comment-152183</link>
		<dc:creator>Sam</dc:creator>
		<pubDate>Wed, 20 Jan 2010 16:46:55 +0000</pubDate>
		<guid isPermaLink="false">http://www.mobilemarketingwatch.com/?p=4997#comment-152183</guid>
		<description>Performance measurement and analytics is so important.  Otherwise, you run the risk of repeating mistakes and wasting time and money without knowing.</description>
		<content:encoded><![CDATA[<p>Performance measurement and analytics is so important.  Otherwise, you run the risk of repeating mistakes and wasting time and money without knowing.</p>
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