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Some Mobile Payments ‘Magic’ Comes to Orlando

Some Mobile Payments Magic Comes to Orlando Some Mobile Payments Magic Comes to OrlandoIt’s almost time for tip-off for Apple Pay in Orlando.

As part of what the NBA franchise calls “Orlando Magic’s continuing commitment to the fan experience and technology,” the team, along with Chase and E15 Group, will be integrating Apple Pay into the Amway Center, home of the Orland Magic basketball organization.

The Magic becomes the first team in the NBA to offer fans access to Apple Pay, which will debut in Amway Center when the Magic host the Utah Jazz tomorrow.
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Posted in Announcements, Mobile Apps, Mobile Commerce, Mobile Devices, Mobile Payments, Mobile Shopping, News, Platforms, Smartphones, Technology0 Comments

Why Wearables Could Be a Life Saver By 2020

Why Wearables Could Be a Life Saver By 2020 300x200 Why Wearables Could Be a Life Saver By 2020By 2020 — just over five years from now– an estimated 1.3 million lives could be saved through the use of smart wearables.

This is the attention-grabbing headlines and overarching finding of the report “The Wearable Healthcare Revolution,” by Swiss research firm Soreon Research, details of which were shared with MMW on Wednesday.

In Soreon Research’s view, smart wearables, a set of sensors attached to the body with a direct link to smart devices, are the most industry-disrupting innovation as well as a major opportunity to transform the healthcare system.

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Posted in Announcements, Mobile Devices, News, Platforms, Technology0 Comments

Need a High-End iPhone 6 Model in Time for Christmas? Good Luck with That!

Need a High End iPhone 6 Model in Time for Christmas Good Luck with That 300x263 Need a High End iPhone 6 Model in Time for Christmas? Good Luck with That!Apple gave its best effort to ensure a smooth and consistent flow of product through its supply channels to survive the anticipated holiday shopping demand across the globe.

But it didn’t exactly work out as planned for the iDevice maker.

With Christmas looming fast on the horizon next week, getting one’s hands on a high-end iPhone 6 or iPhone 6 Plus model is getting increasingly difficult.
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Posted in Announcements, iPhone, News, Platforms, Predictions, Smartphones, Technology1 Comment

Report: Apple Watch Days Away from Production

Report Apple Watch Days Away from Production 300x172 Report: Apple Watch Days Away from ProductionIn September, Apple wowed the world of wearables with the grand unveiling of Apple Watch, the company’s first crack at a smartwatch.

Having fully captivated the smartwatch market, Apple then proceeded to burst everyone’s balloon by confirming that the device would not be available in time for the holidays.

Instead, we were told to expect Apple Watch in early 2015.
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Posted in Announcements, Mobile Devices, News, Platforms, Technology0 Comments

Square Touts Major Mobile Payments Achievement

Square Touts Major Mobile Payments Achievement 300x282 Square Touts Major Mobile Payments AchievementOh, how far mobile payments have come.

The team at Square — the nation’s leading mobile payments platform — says its mobile money service has just reached a new milestone.

“Congratulations and thank you,” the company announced on its site. “Together, you just made $100,000,000 in sales in one day.”
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Posted in Announcements, Mobile Commerce, Mobile Payments, News, Platforms0 Comments

Mobile Marketing: The Week in Review

Mobile Marketing The Week in Review1 Mobile Marketing: The Week in ReviewIn case you missed it, here are some of the top stories in mobile marketing and advertising we’ve been following this week.

On Monday in Washington D.C., as the 2014 mHealth Summit commenced, mobileStorm Founder and CEO Jared Reitzin announced the launch of a newly-formed healthcare-focused spin-off called mPulse Mobile.

Mobile devices are increasingly becoming the first go-to device for communications and content consumption, according to a new report from Gartner.

Posted in Announcements, Marketing Strategy, Mobile Marketing, News, Platforms, Technology0 Comments

OpenX Marks the Spot on Trust Index for Real-Time Bidding

OpenX Marks the Spot on Trust Index for Real Time Bidding OpenX Marks the Spot on Trust Index for Real Time BiddingThis week, the team at OpenX Technologies, a provider of web and mobile advertising technology, announced that it ranked first for inventory quality in Pixalate’s Global Seller Trust Index.

The Index, without question, is an important one. With ad fraud becoming the plague of modern mobile advertising, the industry’s first comprehensive Real-Time Bidding (RTB) quality rating standard has been sorely needed for some time.

Pixalate, if you’re not familiar, is a respected programmatic analytics platform that offers an impressive degree of fraud protection.
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Posted in Marketing Strategy, Mobile Advertising, Platforms, Technology0 Comments