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Spectacular Media Growing as Outdoor Advertising Goes Digital

Spectacular Media Growing as Outdoor Advertising Goes Digital 300x192 Spectacular Media Growing as Outdoor Advertising Goes DigitalSpectacular Media, a cloudware and digital advertising company, has revamped its websites, added new features to its robust SM Infinity Cloudware control platform for Digital Signage, and announced continued growth in the third quarter.

“We started the company from a joint sense of frustration. The team has worked with LED outdoor signage, indoor/outdoor HD Digital Signage systems (LED, OLED, projection, etc.) and we kept getting frustrated with the control solutions out there,” explains Deacon Wardlow, a Special Ops director who works in the firm’s Colorado offices.

“A client comes to a DS (Digital Signage) integrator looking for a solution and a lot of the software out there just causes problems instead of solving them,”¬†Wardlow continues. “The systems aren’t easily customized and not very intuitive. I sat down with Scott Hofheins (co-director of Spectacular Media based out of Round Rock, TX) and some of our partners and we said, ‘There’s got to be a better way.’”

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Posted in Announcements, Marketing Strategy, Mobile Devices, News, Platforms, Technology0 Comments

NYC Television Week 2014: Registration Now Open

NYC Television Week 2014 Registration Now Open 300x300 NYC Television Week 2014: Registration Now OpenNYC Television Week, presented by Broadcasting & Cable, Multichannel News, and Next TV, has announced that registration for the 2014 event is now open.

The event is slated for November 12-13 at the Affinia Manhattan. Interested industry professionals can learn more and also register by clicking here.

The second annual event, NYC Television Week 2014 will present a multitude of programs on today’s dynamic TV industry. The gathering features conferences, award presentations, networking events, and seminars “that engage the diversity of talent and roles that make today’s TV business one of the world’s most exciting industries.”

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Posted in Announcements, Mobile Advertising, Mobile Marketing, News, Platforms, Resources0 Comments

Amazon to Enter Mobile Payments Arena?

Amazon to Enter Mobile Payments Arena 300x197 Amazon to Enter Mobile Payments Arena?Online retail behemoth Amazon is purportedly set to enter the mobile payments fray.

According to sources close to Amazon, the ecommerce heavyweight is planning to release a mobile credit card reader that could empower merchants to accept payments from consumers on the go.

As of this writing, it isn’t known if the card reader will be exclusively compatible with Amazon tablets and smartphones or if mainstream iOS and Android products can be used as well.
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Posted in Mobile Devices, Mobile Payments, News, Platforms, Predictions, Resources, Rumors, Technology0 Comments

Hands Off My Apple! Future iPhones Could Use Recognition Tools to Deter Theft

Hands Off My Apple Future iPhones Could Use Recognition Tools to Deter Theft 300x203 Hands Off My Apple! Future iPhones Could Use Recognition Tools to Deter TheftThat’s my apple!

An Apple invention published by the U.S. Patent and Trademark office this week describes a method by which an iPhone can set off an alert or automatically lock the device based on detected changes in user behavior.

According to AppleInsider, “Apple’s patent application for “Generating notifications based on user behavior,” an iPhone or other mobile product employs behavior recognition techniques to determine whether the current user is the device owner. When usage patterns don’t match those of the owner, an alert, notification or system action is triggered.”

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Posted in Announcements, iOS, iPhone, Mobile Devices, News, Platforms, Resources, Smartphones0 Comments

Child Passenger Safety Encouraged Via Mobile, Digital

Child Passenger Safety Encouraged Via Mobile Digital 300x156 Child Passenger Safety Encouraged Via Mobile, DigitalFrom local law enforcement agencies, to international child advocacy groups, the mobile channel is now being used with increasing frequency to educate parents and guardians about the importance of child passenger safety.

In addition to SMS and email campaigns filled with tips and suggestions for keeping minors safe, advocates for the well-being of children are also using some of the most effective digital platforms of the modern age to educate and inform in hopes of saving lives.

A new infographic, for example, from Adams Davis P.C — well-respected accident trial attorneys in Salt Lake City, Utah — is sad, but carries a critical message: children should be wearing seat belts (or secured in proper child safety seats) in an automobile.

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LinkedIn Hopes to Boost B2B Marketing with Latest Acquisition

LinkedIn Hopes to Boost B2B Marketing with Latest Acquisition 300x225 LinkedIn Hopes to Boost B2B Marketing with Latest AcquisitionDavid Thacker, vice president of product at LinkedIn, confirmed this week that the social networking platform for professionals is doing its part to make B2B marketing through LinkedIn more precise and effective than ever before.

To that end, LinkedIn has just acquired Bizo, a formidable player in business audience marketing.

“Bizo offers technology and products that enable measurable display and social advertising programs specifically focused on professional audience segments,” LinkedIn said in a written statement.
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Posted in Announcements, Marketing Strategy, Mergers And Acquisitions, Mobile Devices, Mobile Social, News, Platforms0 Comments

Apple Makes Record Investment in R&D Last Quarter

Apple Makes Record Investment in RD Last Quarter Apple Makes Record Investment in R&D Last QuarterApple this week reported an impressive $7.7 billion in profits for its third fiscal quarter of 2014 with quarterly revenue reported as $37.4 billion.

For the three month period ending in late June, Apple shipped 35.2 million iPhones, 13.2 million iPads, 4.4 million Macs, and 2.9 million iPods.

Of course, next year at this time, Apple’s list of products for which it reports sales could be longer. Based on R&D spending for the last quarter, Apple is gearing to augment its product offerings.
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Posted in Announcements, iOS, iPhone, Mobile Devices, News, Platforms, Rumors, Technology0 Comments