Archive | Apple App Store

Apple Looking to Rid The Mobile Software Seas of iOS Pirates

Mobile Marketing Apple Looking to Rid The Mobile Software Seas of iOS PiratesApple’s lawyers have been set free and they are on the attack.

On Wednesday, word surfaced that Apple has begun sending legal take-down notices to the servers hosting services that assist users in unlawfully obtaining software from the App Store.

The news is a welcome revelation to app developers who claim to lose no shortage of revenue right along with Apple when their digital creations are stolen.

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Flurry: More than a Billion Apps Downloaded Between Christmas and New Years Day

Mobile Marketing Flurry: More than a Billion Apps Downloaded Between Christmas and New Years DayIt’s been announced by mobile analytics firm Flurry that more than one billion mobile applications were downloaded during the week between Christmas day and New Years day, shattering the one-week record for mobile app downloads by a long shot.

According to the data, over 1.2B apps were downloaded across iOS and Android devices alone, representing a full 60 percent increase when compared to early December.  Though a huge rise in downloads was expected as millions of consumers unwrapped their new iPads, iPhones and other mobile devices on Christmas Day, this year was by far the highest jump ever recorded by Flurry.

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Posted in Android, Android Market, Announcements, Apple App Store, iOS, IPad, iPhone, Mobile Analytics, Mobile Apps, Mobile Devices, Mobile News, Mobilize, Smartphones, Tablet Devices0 Comments

Fiksu Debuts “FreeMyApps” Solution to Help Paid Apps Grow Revenue via new Traffic Enrichment Layer

Mobile Marketing Fiksu Debuts FreeMyApps Solution to Help Paid Apps Grow Revenue via new Traffic Enrichment LayerFiksu, a company known for developing the industry’s first “mobile app user acquisition platform,” today announced a new product aimed at providing U.S. developers and marketers of paid iOS apps a new, scalable solution to cost-effectively market and grow their businesses.

Dubbed “FreeMyApps,” the new solution was designed to help developers and marketers “overcome the notorious advertising challenge of cost-effectively driving download volume and profitable revenue growth of paid apps,” according to a company press release.  The solution works by leveraging what’s called Fiksu’s “Traffic Enrichment Layer,” which enables premium apps the ability to drive traffic, increase purchase rate and heighten word of mouth awareness.

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Posted in Announcements, Apple App Store, Developer, iOS, IPad, iPhone, Marketing Strategy, Mobile Advertising, Mobile Advertising Campaigns, Mobile Apps, Mobile News, Mobilize, Smartphones, Tablet Devices0 Comments

INTERSOG Gives Mobile Business Education a Boost

Mobile Marketing INTERSOG Gives Mobile Business Education a BoostINTERSOG, the mobile application and learning solutions developer, is hyping the roll out of what the company calls the next generation of their mobile business learning tools with the launch for MBA Learning Solutions 2.0 for the iPad.

“This business learning utility provides students with a user-adaptive business administration and management course geared to bolster their professional skills and value within the workplace,” INTERSOG announced Monday.

MBA Learning Solutions 2.0 is available now for download on the Apple App Store in the Business category.

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Apple’s iTunes Rewind Spotlights The Best of Digital Media of 2011

Mobile Marketing Apples iTunes Rewind Spotlights The Best of Digital Media of 2011With only a matter of days to go before 2012 arrives, Apple is taking a familiar stroll down digital memory lane.

Last night, Apple updated iTunes to highlight the 2011 edition of iTunes Rewind, which gives the company an opportunity to shine one last moment of glory upon the best music, movies, TV shows, mobile apps, books, and more from the last twelve months.

Among the big winners according to Apple:

Apps:

  • iPhone App of the Year: Instagram
  • iPhone Game of the Year: Tiny Tower
  • iPad App of the Year: Snapseed
  • iPad Game of the Year: Dead Space for iPad

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Posted in Announcements, Apple App Store, iOS, IPad, iPhone, Mobile Apps, News, Platforms0 Comments

What Percentage of Mobile Apps are Localized?

Mobile Marketing What Percentage of Mobile Apps are Localized?In its latest report, mobile analytics firm Distimo details the localization of mobile apps and mobile app stores to try and find the percentage of apps that are only popular in one specific country or region, as well as those that are popular on a global level.

The report shows that 27% of the most popular apps in Apple’s App Store for iPhone are only popular in one specific country.  Meanwhile, Nokia’s Ovi Store has the highest proportion of apps published in just one country (29.4%) while the App Store for iPad has the lowest (3.4%).

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Posted in Android, Android Market, Announcements, Apple App Store, BlackBerry, Developer, iOS, IPad, iPhone, Mobile Apps, Mobile Devices, Mobile News, Nokia, Nokia Ovi Store, Smartphones, Tablet Devices, Windows Phone Marketplace0 Comments

Bloomberg Now Delivering Real-Time Financial News to iPhone, iPod Touch

Mobile Marketing Bloomberg Now Delivering Real Time Financial News to iPhone, iPod TouchThe days of traders dwelling exclusively in the pits of major trading exchanges are over. With equities markets finding their new home in the digital age, the ability to trade via computer and mobile devices is the new standard in financial management and investing.

And the folks at Bloomberg, the global business and financial information and news provider, know it.

Catering to the new needs of Wall Street titans, on Monday Blooomberg announced its new Bloomberg Radio+ App for Apple’s iPhone and iPod touch.

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Posted in Announcements, Apple App Store, iOS, iPhone, Mobile Advertising, Mobile Devices, Mobile Marketing, News, Platforms, Smartphones0 Comments