The epidemic of patent trolls and frivolous lawsuits has grown so pervasive and expensive that even some of technology’s biggest rivals are banding together to end this unsavory practice.
This week, Apple and Google are among the giant allies asking the U.S. Supreme Court to let them fight back against the companies that prey upon others by filing often absurd lawsuits that result in expensive legal fees.
It is believed that more than 100,000 companies were targeted by or threatened with infringement lawsuits in 2012 by entities that exist solely to extract royalty revenue.
Posted in Legal, Mobile Devices, News, Platforms, Smartphones, Technology
Adweek recently connected with Jessica Rich, Director of the Federal Trade Commission’s consumer protection bureau. In a new interview published on Sunday, Rich made it clear that the Commission is not taking its sights off of native advertising any time soon.
Native ads – advertisements designed to look and read like organic newspaper and magazine content – have drawn intense scrutiny since their impressive surge began across the digital media landscape last year. Just this week, The New York Times will launch its redesigned website, which will prominently feature native ads.
Posted in Announcements, Best Practices, Legal, Marketing Strategy, Mobile Advertising, Mobile Analytics, Mobile Devices, News, Platforms, Predictions, Technology
It’s a new question for new times.
According to CNBC, a California woman is the first person to receive a traffic citation for wearing Google Glass while behind the wheel.
With Google’s computer-in-an-eyeglass expected to launch next year, this could be a scenario that plays out again and again in the headlines, but only if wearable technology is more widely deemed to be responsible for encouraging distracted driving.
Posted in Announcements, Legal, Mobile Devices, News, Platforms, Resources, Topics
On Thursday, Senator Max Baucus (D-MT), Chairman of the U.S. Senate Finance Committee, released his discussion draft of tax reform legislation.
The draft is particularly controversial and of concern to the mobile ad community.
According to a statement provided to MMW by the Association of National Advertisers, the proposed legislation includes a provision that will, if enacted, “severely impact the economy and lead to significant job loss.”
Posted in Announcements, Legal, Marketing Strategy, Mobile Advertising, Mobile Marketing, News, Platforms, Predictions, Resources, Rumors, Technology
According to a new report from mGamingWatch, online gambling in California may be inching closer to legalization. That tidbit comes straight from the Commissioner of California’s Gambling Control Commission, Richard Schuetz.
But don’t expect full-blown digital casinos. It’s most likely that the initial wave of online gambling will be limited exclusively to poker.
“We have 38 million people,” Schuetz was quoted by PokerUpdate. “We’re the eighth largest economy in the world. We’re bigger than Canada, so it’s not a case like Nevada that has 2.7 million people. We have more poker tables in the state of California than every other state in the nation.”
Posted in Announcements, Legal, Mobile Devices, News, Platforms, Predictions, Resources, Rumors, Smartphones, Technology
Apple CEO Tim Cook’s op-ed last weekend in the Wall Street Journal may have helped.
Cook showed himself to be an ardent supporter of The Employment Non-Discrimination Act (ENDA), which finally came to a vote on Thursday in the Senate.
Lawmakers passed the bill, which aims to eliminate workplace discrimination against LGBT individuals.
Posted in Legal, Technology
With government requests for user information on the rise at Apple, Google, Facebook and elsewhere, the Cupertino, California-based tech giant has issued a new report detailing the frequency of these requests.
Customers have a right to understand how their personal information is handled, Apple says, adding that it is “our responsibility to provide them with the best privacy protections available.”
For that reason, Apple is detailing the requests it receives from governments around the world seeking information about individual users or devices “in the interest of transparency” for Apple customers around the world.
Posted in Announcements, iOS, iPhone, Legal, News, Platforms, Resources, Technology, Topics