Archive | Best Practices

Augme Engages in Legal Skirmish with Millennial Media

Augme Engages in Legal Skirmish with Millennial Media1 Augme Engages in Legal Skirmish with Millennial MediaOn Monday, Augme Technologies – an interactive media marketing company – announced that it has filed a patent infringement lawsuit against Millennial Media, Inc.

Augme is asserting three causes of action involving patent infringement.

Augme is seeking injunctive relief as well as unspecified monetary damages.

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Posted in Announcements, Legal, Mobile Advertising, Mobile Marketing, News, Platforms1 Comment

Sprint Unveils Norton Mobile Security Lite App

Sprint Unveils Norton Mobile Security Lite App 300x281 Sprint Unveils Norton Mobile Security Lite AppHelping to relieve the always present and pervasive fears of mobile security breaches and scams, Sprint is helping put a lot of minds at rest today.

On Thursday, Sprint and Norton by Symantec announced that they are providing Sprint customers easy access to Norton Mobile Security Lite to better protect their smartphone from loss, theft or malware.

Today’s smartphone customers rely on their wireless device for many different activities, including email, music, games, shopping, banking and Web surfing, Sprint says. With more and more information on the device, it is important to protect it from prying eyes or dangerous downloads if it is lost or stolen.

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Posted in Android, Announcements, Mobile Advertising, Mobile Apps, Mobile Devices, Mobile Marketing, Mobile Security, Mobile Software, News, Platforms, Privacy, Smartphones0 Comments

Facebook Cracking Down on Password Seeking Employers

Facebook Cracking Down on Password Seeking Employers 300x219 Facebook Cracking Down on Password Seeking EmployersIt’s a story that is told again and again today: employers looking to keep a close eye on their employees by monitoring their Facebook accounts and, in some cases, accessing them by requesting account passwords.

This practice, however, may soon come to an end, if Facebook’s Chief Privacy Officer on Policy Erin Egan has anything to do with it.

As it turns out, that social networking giant is tinkering with new measures that will help protect users from these privacy violations.

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Posted in Announcements, Mobile Advertising, Mobile Marketing, Mobile Security, News, Privacy0 Comments

Yahoo Asks Federal Court to Shut Down Facebook

Yahoo and Facebook to Tangle in Federal Court 300x200 Yahoo Asks Federal Court to Shut Down FacebookThis one almost requires a “Let’s get ready to rumble! from Michael Buffer.

On Tuesday it came to light that Internet search company Yahoo has filed suit against social networking giant Facebook in federal court in San Jose, California.

At one time, Yahoo was interested in purchasing Facebook. But ever since a young Mark Zuckerberg declined the acquisition attempt, the relationship has apparently deteriorated.

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Posted in Announcements, Legal, News1 Comment

Juniper Says NFC Will Drive $74 Billion in Transactions by 2015

Juniper Says NFC Will Drive 74 Billion in Transactions by 2015 300x200 Juniper Says NFC Will Drive $74 Billion in Transactions by 2015On Friday, Juniper Research published its latest report projecting that NFC will drive mCommerce to new heights during the next 36 months.

Juniper forecasts that NFC will facilitate $74 billion in transactions annually by 2015. This reality will manifest, says Juniper, as NFC becomes increasingly more relied upon by consumers.

However, as Juniper takes great care to emphasize, “The Mobile Commerce Markets report shows that the rapid adoption of mobile devices for commerce-related applications is by no means limited to NFC.”

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Posted in Announcements, Mobile Advertising, Mobile Analytics, Mobile Commerce, Mobile Devices, Mobile Marketing, Mobile Payments, Mobile Security, Near Field Communication, News, NFC, Platforms, Predictions, Privacy, Technology0 Comments

PayPal Now Tagged onto Tabbedout Mobile Payment App

PayPal Now Tagged onto Tabbedout Mobile Payment App 300x220 PayPal Now Tagged onto Tabbedout Mobile Payment AppOn Tuesday, Tabbedout, a popular mobile payment solution that lets customers open, view and resolve their bar or restaurant tab with their phone, announced that its delving into PayPal territory.

More specifically, Tabbedout now offers PayPal as a payment option within the app. Instead of settling their tab with a credit card, consumers can now pay using their PayPal account at select Tabbedout locations, for now only in the Austin, Texas area.

Through Tabbedout, PayPal will be accepted at bars and restaurants for the first time in select U.S. locations, giving customers the seamless experience they’ve come to expect when paying with PayPal, the company says.

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Posted in Announcements, Mobile Advertising, Mobile Apps, Mobile Commerce, Mobile Devices, Mobile Marketing, Mobile Payments, News, Platforms, Privacy, Resources, Technology2 Comments

FBI Says Hackers to Pose Bigger Threat to U.S. Security Than Terrorists

FBI Says Hackers Pose Bigger Threat to U.S. Security Than Terrorists 300x240 FBI Says Hackers to Pose Bigger Threat to U.S. Security Than TerroristsForget terrorists, it’s the hackers who will soon pose the greatest threat to U.S. security. That’s according to FBI Director Robert Mueller.

The AP reported Friday that this was the message from the FBI boss during a speech to a group of cybersecurity experts on Thursday.

The dangers posed by organized cyber-crime, rogue hacktivists and computer breaches backed by foreign governments have become a focus for the FBI.

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Posted in Mobile Security, News, Privacy2 Comments