A new report from Juniper Research indicates that mobile phone and tablet users will make 195 billion mobile commerce transactions annually by 2019.
Underscoring the remarkable growth anticipated over the next five years, this anticipated expansion represents a significant spike over the 72 billion mCommerce transactions expected this year.
According to the report, highest growth rates are expected in the NFC sector.
Posted in Announcements, Marketing Strategy, Mobile Apps, Mobile Commerce, Mobile Payments, Mobile Shopping, Near Field Communication, News, NFC, Platforms, Predictions, Smartphones, Tablet Devices, Technology
Are car keys a thing of the past? If the team at NXP Semiconductors is correct in their vision, mobile devices will soon be the mechanism through which automobiles are unlocked and perhaps even started.
According to a new report from Reuters, Apple’s adoption of Near Field Communications technology is a game-changer for the future of NFC.
“Once they saw these announcements in September they kind of realized there was no going back on this technology so they better get moving and be quick on it,” Drue Freeman, Senior Vice President for global automotive sales and marketing at NXP, is quoted by Reuters.
Posted in Announcements, Near Field Communication, News, NFC, Predictions
A new report from Juniper Research calls for major growth in the market for NFC mobile payments.
And not surprisingly, Apple is expected to play a critical role in the anticipated boom.
Juniper reports this week that there will be 516 million mobile users of NFC (Near Field Communication) contactless payment services by the end of 2019.
Posted in Announcements, iOS, Marketing Strategy, Mobile Commerce, Mobile Devices, Mobile Payments, Near Field Communication, News, NFC, Platforms, Predictions, Smartphones
Although Apple’s iPhone 6 has taken a back seat in the headlines this summer to more interesting rumors pertaining to the company’s long-awaited iWatch, iPhone 6 will likely surprise many consumers when it’s unveiled next week along with a vast array of snazzy new features and capabilities.
Chief among the new bells and whistles is that which is made possible by Dutch chipmaker NXP. The company is said to be behind iPhone 6′s NFC capabilities.
Apple has reportedly been interested in NFC since Steve Jobs was still the CEO. But only now is Apple finally ready to embrace Near Field Communications technology.
Posted in Announcements, iPhone, Mobile Devices, Near Field Communication, News, NFC, Platforms, Rumors, Smartphones, Technology
The ISIS brand plastered across innumerable mobile credit card processing systems in the U.S. today is getting a facelift as a means to avoid an unfortunate and inadvertent association.
As it turns out, the ISIS name happens to also be affiliated with a militant group in the Middle East. Understandably, the mobile payments company wants to part of this association.
The decision to rebrand wasn’t easy, a representative for ISIS tells MMW, but “it’s the right thing to do.”
ISIS CEO Michael Abbott explained the decision further in an announcement published Monday.
Posted in Announcements, Mobile Apps, Mobile Commerce, Mobile Devices, Mobile Payments, News, NFC, Platforms, Resources, Technology
1 in 5 mobile handsets will have mobile wallet functionality by 2018, against less than 1 in 10 at the end of last year.
That’s the new projection from Juniper Research shared with MMW this week.
Juniper’s report – Mobile Wallets: Strategies for Developed and Developing Markets 2014-2019 – found that growth would be driven by two distinct wallet models.
Posted in Mobile Payments, News, NFC, Platforms, Predictions
With marketers sensing the powerful opportunities latent in the prospective coupling of mobile marketing and NFC technology, a new report from Morgan Stanley is generating substantial buzz today.
Morgan Stanley analysts Craig Hettenbach, Joseph Moore, Katy Huberty, Smittipon Srethapramote, and Betsy Graseck think there’s a good chance Apple will bring Near Field Communications (NFC) technology to a future iPhone.
In their new group report, the analysts suggest that the mobile payments market is growing so fast that any further delays by Apple to jump into this market will ultimately be bad for business.
Posted in Announcements, iPhone, Mobile Devices, Mobile Payments, Near Field Communication, News, NFC, Platforms, Predictions, Rumors, Smartphones