News emerged last night that Apple is close to sealing the deal on its largest acquisition in company history.
CNBC reports that Apple wants to move forward with a whopping $3.2 billion acquisition of Beats Electronics, an iconic headphone maker and music streaming operator.
The company, which was founded by music producer Jimmy Iovine and recording superstar Dr Dre, has reportedly been on Apple’s radar for an extended period of time. But only in recent weeks have acquisition talks intensified.
Posted in Announcements, Mergers And Acquisitions, Mobile Devices, Mobile Music, News, Platforms, Predictions, Rumors
Since late February, rumblings have perpetuated across the tech blogosphere to suggest that Apple will soon introduce a significant revamp of iTunes.
Late last week, new reports emerged which indicate that Apple’s foray into high-definition music is now imminent.
According to industry sources, 24-bit tracks could be unveiled within two months, likely before Apple’s WWDC set for early June.
Posted in iOS, Mobile Music, Mobile Software, News, Predictions, Rumors, Technology
Not in Austin, Texas for Apple’s iTunes Festival at SXSW 2014? No worries. Vevo has your all-access pass.
Kicking off last night and running through Saturday, Vevo is streaming five nights of epic concerts.
Having recently reached a deal with Apple to make it all possible, Vevo is streaming all the performances from the iTunes Festival to Apple devices on a nightly basis during SXSW. As a result, Vevo iOS and Apple TV viewers, as well as Mac Safari users, can catch all the action as it happens.
Posted in Announcements, Mobile Music, News, Platforms, Resources
Recording icon Neil Young brought a powerful message to SXSW this week in Austin, Texas. The music legend says the time for change in music has come. And a change in technology will go a long way in assisting that effort.
Young is busy promoting the launch of PonoMusic, which is touted as a revolutionary movement initiated by Young “with a mission to restore the soul of music – bringing the highest-quality digital music to discerning, passionate consumers, who hunger to hear music the way its creators intended, with the emotion, detail, and power intact.”
To that end, Young is pushing a new product called PonoPlayer, which will directly challenge Apple’s industry-leading iPod.
Posted in Announcements, Mobile Devices, Mobile Music, News, Platforms, Technology
Tapjoy has just published a new infographic with data on the relationship between mobile devices and music, with insights into the habits of music lovers.
It’s an interesting discussion sparked by the mobile ad network today. For Tapjoy, it’s also a timely piece, as 30 million people just watched the Grammy’s – the award ceremony’s second largest audience in the last 20 years.
Posted in Announcements, Infographics, Marketing Strategy, Mobile Advertising, Mobile Analytics, Mobile Apps, Mobile Devices, Mobile Music, Mobile Networks, Mobile Social, News, Platforms, Smartphones, Technology
Pandora CFO Mike Herring sees Apple’s new iTunes Radio platform as a formidable challenger to the Internet radio empire Pandora has helped to build.
“We take them very seriously and do see them as a credible threat,” Herring admitted in a recent interview with CNET.
Although the executive doesn’t cite any particular reasons why iTunes Radio is such a credible threat, it’s obvious that the reach of the Apple ecosystem not to mention massive support from major record labels have all contributed to the strength of Apple’s new platform.
Posted in Announcements, Mobile Devices, Mobile Music, News, Platforms, Predictions, Technology
Pandora has just streamed a former Microsoft executive into the big chair.
After a CEO search that has spanned much of the year, ex-Microsoft executive Brian McAndrews has been selected by the Internet radio service to lead Pandora.
According to details reported by AdWeek, McAndrews brings a 20-year resume to the table with a long list of achievements at such companies as General Mills, The New York Times, Walt Disney, Seamless, AppNexus, and aQuantive.
Posted in Announcements, Marketing Strategy, Mobile Advertising, Mobile Marketing, Mobile Music, News, Platforms, Technology