The folks at Juniper Research shared with MMW a new report this week that values operator revenues generated from mobile roaming at nearly $90 billion by 2018.
That’s a considerable jump when compared to $57 billion this year.
If the envisioned numbers manifest, this will represent over 8% of the global operator billed revenues by 2018.
Posted in Mobile Retail
According to the findings of a new report from Nielsen, those who predominantly access Twitter via mobile are 1.2 times as likely to engage daily as average users.
While close to 60% of users access the platform multiple times daily, mobile is still the primary gateway to the microblog.
It was discovered that 80 per cent use Twitter on their smartphone, while 70 per cent say that mobile is the main way that they access and use the social platform.
Posted in Announcements, Infographics, Marketing Strategy, Mobile Devices, Mobile Retail, News, Platforms, Resources, Smartphones, Technology
Within five years, Juniper Research projects in a new report published Tuesday, mobile retail purchases will exceed $700 billion.
Following a buoyant 2013 holiday shopping season for mCommerce, the new report from Juniper isn’t difficult to believe.
The five-year jump in retail purchases totally north of $7000 billion yearly will represent 30% of all eRetail by that time. This compares with mobile retail spend of $182 billion last year, when mobile accounted for just 15% of eRetail.
Posted in Announcements, Mobile Analytics, Mobile Commerce, Mobile Devices, Mobile Retail, Mobile Shopping, News, Platforms, Predictions, Resources, Smartphones, Technology
The turkey has hardly been digested from Thursday and a;ready we’re hearing reports about the staggering success of Thanksgiving and Black Friday retail sales.
On Monday morning, IBM reported a 19.7 percent increase in Thanksgiving Day online sales this year as holiday shoppers once again went online for the best deals of the season.
According to the statement issued by IBM, this momentum set the stage for a record Black Friday with online sales growing 18.9 percent over the same period last year. This data is the result of cloud-based analytics from IBM.
Posted in Marketing Strategy, Mobile Apps, Mobile Commerce, Mobile Devices, Mobile Retail, Mobile Shopping, Platforms, Technology
According to the findings of a new consumer-focused study, 56 percent of mobile online sales originating from a marketing email take place on an iPad.
Using Yesmail’s After-the-Click tracking technology, more than 5 billion marketing emails sent by the company in the third quarter were analyzed and cross referenced with mobile data.
Across industries, the company says, over 16 percent of sales driven by email happened on a mobile device. Of those mobile purchases, 56 percent happen on a tablet and the remainder on a smartphone.
Posted in IPad, Marketing Strategy, Mobile Advertising, Mobile Analytics, Mobile Devices, Mobile Marketing, Mobile Retail, Mobile Shopping, Platforms, Smartphones, Tablet Devices, Technology
Who said Black Friday shopping has to be done in stores?
According to the latest industry data, just over half (53%) of U.S. adults plan to shop on Black Friday this year, and you might be surprised by how many won’t leave their homes to do so.
The results of a new holiday shopping trends survey by IPSOS and conducted on behalf of Offers.com reveal that of the consumers shopping on Black Friday, 35% plan to shop primarily online. In comparison, just 28% plan to shop mainly in stores.
Posted in Announcements, Marketing Strategy, Mobile Analytics, Mobile Commerce, Mobile Internet, Mobile Retail, Mobile Shopping, News, Platforms, Predictions, Resources, Smartphones, Technology
According to a recent SecurityWatch report from PC Mag, this summer’s scandal surrounding NSA leaks “caused people to start asking some serious questions.”
From ecommerce security to digital privacy, consumers have never before been more preoccupied with the digital dangers of our time.
Although several leading credit card payment processing companies like North American Bancard have made it more safe and secure than ever for consumers to navigate the online retail scene, consumers must still take responsible steps to protect themselves, especially if the businesses they patronize rely on service providers that don’t take security as seriously as they should.
Posted in Announcements, Infographics, Marketing Strategy, Mobile Devices, Mobile Retail, Mobile Security, Mobile Shopping, News, Platforms, Resources, Technology