comScore on Monday heralded the launch of Mobile Metrix 2.0 – its next generation mobile behavioral measurement service.

And the findings, as always, are of great interest to the mobile, web, and social media communities.

Among smartphone users age 18 and older accessing from iOS, Android and RIM smartphones, Google Sites ranked as the top property with nearly 94 million unique visitors, representing 96.9 percent of the mobile audience.

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Despite the millions of mobile users who inhabit an increasingly better connected world, the mobile era has created no shortage of obstacles and opportunities for public officials to confront.

To that end, Verizon is giving a much needed to boost to public safety with its latest effort.

The nation’s largest wireless carrier is taking steps toward offering its customers a new way to communicate with 911 call centers run by public safety officials.

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If you’re shopping for a new iPhone 4S and can make it down to Edmond, Oklahoma soon, you may want to swing by Walmart. Because that’s where you’re going to find the cheapest price for Apple’s new iPhone.

The Walmart in Edmond is presently offering a $74 discount on the 16-gigabyte AT&T iPhone 4S, which can be yours for just $114 and a new 2-year AT&T contract.

From Cult of Mac:

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Despite no shortage of significant improvements in mobile devices and mobile networks in recent years, dropped calls are still a problem for millions of mobile users – although not to a debilitating extent.

Rebtel, the largest mobile VoIP company after Skype, is illustrating the prevalence of dropped calls today through the results from a new call-quality survey, which polled U.S. mobile users on their experiences with carriers, smartphone devices and communication apps.

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On Thursday, the Mobile Marketing Association (MMA) published its first ever “SmartGraphic.”

Did you know that one in five Americans communicates more with their loved ones via mobile text message than face-to-face?

As it turns out, that’s one of the many fascinating findings visible in the MMA’s first SmartGraphic, which is posted below.

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InMobi, a top independent mobile advertising network, tooted its PR horn today and for good reason.

This morning, the company heralded the launch of its new mobile conversion tracking platform InMobi Ad Tracker.

Providing real-time analytics, this platform will allow advertisers to measure multiple conversions on both mobile web and app campaigns, across all advertising networks and publishers.

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The Cox media and digital empire is growing rapidly. And mobile will factor heavily in all future growth.

That was the announcement today by Cox Digital Solutions upon announcement of the launch of its first mobile offering, CDS Mobile, which will connect national brands to local audiences among quality local media and vertical content sites, in any market nationwide.

The Cox Digital network, if you’re unfamiliar, covers more than 2,600 sites today, including the Web properties of various regional newspaper, TV and radio stations held by major publishers and media companies.

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