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Smartphones Now Three-Quarters of the Mobile Market

Smartphones Now Three-Quarters of the Mobile MarketIt’s the most impressive smartphone stat you’re going to read today.

According to the latest data from comScore, smartphones now make up a whopping 75% of the mobile market.

That’s up from 65% just one year ago. As of this writing, three-quarters of Americans over the age of 13 now have smartphones.
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2015: The Year of mCrime

2015 The Year of mCrimeThe following is a guest contributed post from Mark Laich, VP of Security Solutions, SnoopWall, Inc.

Millions of consumers no longer visit a bank to deposit checks or conduct financial transactions. Instead they rely on the convenience of using their mobile devices to send money, view account balances and bank online.

The same is true for how they spend their money – the shift from brick and mortar to e-commerce to m-commerce is already well underway.  Think about it – how many times do you use your smartphone to research a product or purchase one?
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Apple Devoting More Retail Attention to Apple Watch’s Biggest Potential Spenders

Apple Devoting More Retail Attention to Apple Watch's Biggest Potential SpendersIf you’re going to spend upwards of $10,000 on a smartwatch, the least you would expect from the retailer selling the product is ample time to experiment with the technology hands-on, right?

Apparently, Apple feels the same way.

According to The International Business Times, Apple Watch Gold Edition shoppers will be able to obtain appointments that are twice as long as those granted to shoppers looking for entry-level models.
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Mobile, Wireless Technologies at the Core of New Podcast Series

Mobile, Wireless Technologies at the Core of New Podcast SeriesThe Mobile Technology Association of Michigan (MTAM) has just launched a new weekly podcast that is getting some serious attention in Michigan and, in fact, across the U.S.

The podcast series in question is designed to “explore all things mobile/wireless-related taking place in Michigan and to promote them internationally.”

Michigan Mobile Musings is hosted on BlogTalkRadio (BTR).
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Localytics to Introduce ‘Predictive App Marketing’

Localytics to Introduce 'Predictive App Marketing'Localytics, a platform for app marketing and analytics, reached out to MMW Wednesday to announce that it has raised $35 million in Series D funding, bringing its total investment to-date to $60 million.

The new funds, we’re told, will be used “to strengthen Localytics’ predictive intelligence capabilities, which enable customers to truly personalize the user experience and improve engagement and retention in their mobile and web apps.”

So what’s next for Localytics? The company will introduce “powerful predictive app marketing” to help customers leverage user data to predict and proactively engage customers at all stages of the customer journey.
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Cheetah on the Prowl for Nanigans

Cheetah on the Prowl for NanigansCheetah Mobile Inc., a mobile Internet company in China, said this week that it has made a strategic investment in Nanigans, Inc.

In fact, the team at Cheetah is the lead investor in Nanigans’ $24 million Series B financing.

Nanigans is a worldwide provider of social and mobile advertising software and advertising automation software.
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Microsoft, Samsung Join Forces to Reach More Mobile Devices

Microsoft, Samsung Join Forces to Reach More Mobile DevicesWhen it comes to powerhouse partnerships, it doesn’t get much bigger than this.

Microsoft and Samsung Electronics have expanded their global partnership. This was confirmed Tuesday.

The effort is designed to bring Microsoft mobile productivity services to more consumers and business customers.
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