It’s difficult to find a market in which Apple doesn’t exert tremendous influence, but what about mobile payments?
According to IDC Financial Insights‘ new report, “Business Strategy: Apple and the Payments Tipping Point,” Apple may not yet be a mobile payments behemoth, but the tide could soon be turning.
“The possibility of Apple playing an increasing role in payments, one that leverages its entire ecosystem of online digital stores, brick-and-mortar retail outlets, and line of mobile devices to facilitate payments, has spurred considerable interest and debate within the payment community and tech press,” the report summary reads. “The question then is what does Apple stand to gain? And more importantly, what does Apple’s presence in the payment landscape mean for retailers, banks, processors, and other stakeholders?”
Posted in Announcements, iPhone, Marketing Strategy, Mobile Devices, Mobile Payments, News, Platforms, Predictions, Rumors, Smartphones, Technology
iPhone 6 sales may prove to be impervious to troubles from the supply chain and manufacturing channels.
On Monday, J.P. Morgan told investors that there will be “no impact” on iPhone 6 sales resulting from rumored component shortages.
According to J.P. Morgan analyst Rod Hall, if speculation surrounding iPhone 6 display shortages is legitimate, it doesn’t amount to a hill of beans.
Posted in Announcements, iPhone, Mobile Devices, News, Platforms, Predictions, Rumors, Smartphones, Technology
Guess what, folks? There might be a new addition to the online casino world in the US. That new addition would be none other than, the payment site you eBayers know and love, PayPal.
According to cardschat.com, the online gambling market has been trying to get this powerhouse payment site to join on for a while. This very well may be a reality as Online Poker Report’s author Chris Grove tweeted, “Sources tell OPR that PayPal will start processing regulated US online #gambling payments in coming months. Handful of operators to start.”
Posted in Announcements, Marketing Strategy, News, Predictions, Rumors, Technology
While rarely if ever discussed in the same breath as other social media marketing giants like Facebook and Twitter, Pinterest is no pushover as a powerful platform for mobile social marketing.
And the popular pinboard-style social sharing platform knows it. Consequently, the company is reportedly planning to step up their advertising offerings next year.
Posted in Announcements, Mobile Advertising, Mobile Advertising Campaigns, Mobile Devices, Mobile Marketing, News, Platforms, Predictions, Rumors
If you need any further clues that Apple is just about ready to unveil its iPhone 6, look no further than Thailand.
According to published reports out of Asia last night, Thailand’s National Broadcasting and Telecommunications Commission has just provided a green light for iPhone 6 to debut in Thailand upon the device’s introduction next month.
Apple, we’re told, submitted the applications for approval on August 5th with the formal approving coming on August 8th.
Posted in Announcements, iPhone, News, Platforms, Predictions, Rumors, Smartphones, Technology
Apple is bringing in the big guns for the future of its digital marketing efforts, particularly with regard to social media marketing.
If you’re scratching your head with regard to this reality, you’re not alone. Many are wondering why Apple — a company with very little corporate social media marketing focus — would hire hot talent in this field, we can only reach one conclusion: Apple is about to take social media marketing a lot more seriously.
On Monday, news broke that Apple turned to Burberry once again (the first time was for their new retail operations head Angela Ahrendts) to hire the company’s former social media director.
Posted in Marketing Strategy, News, Platforms, Rumors
Online retail behemoth Amazon is purportedly set to enter the mobile payments fray.
According to sources close to Amazon, the ecommerce heavyweight is planning to release a mobile credit card reader that could empower merchants to accept payments from consumers on the go.
As of this writing, it isn’t known if the card reader will be exclusively compatible with Amazon tablets and smartphones or if mainstream iOS and Android products can be used as well.
Posted in Mobile Devices, Mobile Payments, News, Platforms, Predictions, Resources, Rumors, Technology