Apple may be in the driver’s seat in the realm of global mobile technology, but could that same driver’s seat lead to Apple’s next big thing?
In recent days, rumors have swirled that Apple will soon enter the automotive market, as the company is believed to be lining up the tools and talent to roll out an electric car that could represent the most ambitious new product category ever created by Apple.
But is this rumor based on any reality whatsoever?
Posted in Announcements, News, Platforms, Rumors
The latest rumor across the tech blogosphere is that Apple will hold its next media event on February 24th.
But what will or won’t be unveiled at the event (assuming there is an event in the first place) is the subject of much discussion and debate.
Based on sources in the know, Apple will likely unveil a new MacBook Air featuring Intel Broadwell chips. Additionally, there is rampant speculation that Apple will debut an “iPad Pro” — a tablet optimized for enterprise users.
Posted in Announcements, Mobile Devices, News, Platforms, Predictions, Rumors, Smartphones, Technology
Not happening. No way. Flat out false.
Those are the utterances emerging both publicly and privately from folks at BlackBerry over the last 48 hours since rumors first emerged this week that Samsung is ready to pay more than $7 billion to acquire the mobile communications company.
After Reuters broke the news that sources in-the-know had proof of interest by Samsung in a major merger, BlackBerry was forced to quickly respond. And what did the Canadian smartphone maker say? A spokesperson has gone on record across various media outlets to largely debunk the rumor.
Posted in Announcements, BlackBerry, Mergers And Acquisitions, News, Platforms, Rumors, Smartphones
Within minutes of the grand unveiling of Apple Watch last fall, speculation mounted that the greatest new platform for mobile marketing was upon us.
And while we are likely still at least a few months away from Apple Watch going live, no shortage of leading mobile ad exchanges and platforms are gearing up for the opportunities afforded by Apple Watch.
But will Apple Play ball? That’s the burning question of the hour — and one that is being asked more than usual this week following an announcement from TapSense Monday that its plans for Apple Watch may not materialize as expected.
Posted in Announcements, iOS, Marketing Strategy, Mobile Advertising, News, Platforms, Rumors, Technology
In the short time it has been available, Apple’s upstart mobile payments platform has been gaining popularity across the U.S. But soon, Apple Pay could make its way across the pond and into some of Europe’s leading financial institutions.
According to the U.K. Telegraph, Apple Pay will likely launch on European soil in 2015.
“Apple has been encouraged enough to press ahead with plans to roll the system out across the world,” Monday’s report divulges.
Posted in Announcements, Mobile Commerce, Mobile Devices, Mobile Payments, News, Platforms, Predictions, Rumors, Smartphones
Late Tuesday, word broke that Apple is suspending all online product sales in Russia.
Apple points to “extreme” ruble fluctuations as the reason for its action, which comes as other multinational companies similarly explore how massive currency swings should be addressed in their business operations.
The iPhone and iPad maker stopped sales from its Web store as Russia’s currency lost as much as 19 percent today, with a surprise interest-rate increase failing to stem a run on the currency. The ruble briefly sank beyond 80 per dollar, and bonds and stocks also tumbled.
Posted in Announcements, iPhone, News, Rumors, Technology
This year, Apple poured record sums into research and development. With next year’s investment in R&D poised to eclipse 2014’s figures, it comes as little surprise that Apple is planning to build out its facilities where R&D will take place.
According to new information emerging from the far east, Apple will soon open an R&D center inside of Japan.
Apple Inc is building a technical development center in Japan, Prime Minister Abe Shinzo said on Tuesday, which a company spokesman later confirmed, saying that the plan calls for several dozen jobs to be created as a result.
Posted in Announcements, Mobile Devices, News, Platforms, Rumors, Smartphones, Technology