Archive | Webcasts

VIDEO: MMW’s Emergency Webinar for Mobile Marketers

VIDEO MMWs Emergency Webinar for Mobile Marketers1 300x191 VIDEO: MMWs Emergency Webinar for Mobile MarketersThis week, the FCC will begin enforcing a strict new set of rules poised to profoundly impact how mobile marketing is done.

For that reason, last Thursday Mobile Marketing Watch, along with our sister sites mHealthWatch and mGamingWatch, hosted an emergency webinar for marketers and related professionals across numerous industries who must urgently educate themselves on a variety of emerging issues related to consumer privacy, location based services, and the Telephone Consumer Protection Act (TCPA).

Attorneys Ross Buntrock and Michael Hazzard of Arent Fox, Rip Gerber of Locaid, and Jared Reitzin and Darren Withers of mobileStorm participated in the webinar, which is now available to view online.

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Posted in Announcements, Casino mobile marketing, Legal, Marketing Strategy, Mobile Advertising, Mobile Advertising Campaigns, Mobile Apps, Mobile Devices, Mobile Location, Mobile Marketing, Mobile News, Mobile Spam, Mobile Websites, News, Platforms, Privacy, Resources, Short Codes, SMS / Text, Technology, Webcasts, Wireless Carriers0 Comments

MMA Webinar Set For This Morning

MMA Webinar Set For This Morning MMA Webinar Set For This MorningThis morning at 11:00 a.m. PST, the Mobile Marketing Association will present an insightful new webinar that aims to debunk more mobile marketing myths.

It’s the latest in MMA’s free webinar series offering an opportunity to learn more about recent consumer surveys and case studies, TCPA, and other cutting-edge mobile topics.

On Monday, the MMA emailed a reminder to prospective webinar attendees asking them to register.

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Posted in Announcements, Marketing Strategy, Mobile Advertising, Mobile Devices, Mobile Marketing, News, Resources, Technology, Webcasts0 Comments

Webinar: Turning Mobile Marketing into Consumer Purchases

Webinar Turning Mobile Marketing into Consumer Purchases 300x263 Webinar: Turning Mobile Marketing into Consumer PurchasesThe Mobile Marketing Association put out a reminder today that it isn’t too late to register for next week’s webinar.

Turning Mobile Marketing into Consumer Purchases” is scheduled for Tuesday, June 4, 2013 11:00 a.m. PST.

“While mobile marketers have become very adept at utilizing the power, reach, and momentum of the mobile device to drive product interest and inquiries, conversion to purchases has lagged far behind,” the MMA says.

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Posted in Announcements, Marketing Strategy, Mobile Advertising, Mobile Marketing, News, Resources, Technology, Webcasts0 Comments

MMA Webinar to Tackle Social Media Integration, Mobile Marketing ROI

 MMA Webinar to Tackle Social Media Integration, Mobile Marketing ROIThe Mobile Marketing Association’s next webinar is scheduled for Tuesday, April 30th, and registration is now open.

The webinar – “Social Media Integration, Meet Mobile Marketing ROI” – will highlight and explore how social media and all digital marketing have become forever linked.

And the research, case studies and proven tactics are truly showing themselves as ubiquitous in application for any Social Media Strategy. Whether it’s the explosive growth of Mobile in APAC or the Social Media success stories in the US, all companies that embrace the trends and boldly executing are seeing tremendous ROI…and we’ll show you why and how.

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Posted in Announcements, Marketing Strategy, Mobile Advertising, Mobile Analytics, Mobile Marketing, Mobile Social, News, Platforms, Resources, Technology, Webcasts0 Comments

eBay Touts ‘Biggest Mobile Shopping Day’

eBay Touts Biggest Mobile Shopping Day 300x176 eBay Touts Biggest Mobile Shopping DayNew information is surfacing about eBay’s mobile shopping successes this holiday shopping season. As it turns out, 2012 has already delivered eBay’s biggest mobile shopping day in company history.

This week, news came to light that December 9th was eBay’s “biggest mobile shopping day” ever.

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Posted in Infographics, Marketing Strategy, Mobile Advertising, Mobile Devices, Mobile Internet, Mobile Marketing, Mobile Payments, Mobile Retail, Mobile Shopping, News, Platforms, Resources, Technology, Webcasts, White Papers0 Comments

Webinar Tomorrow: Mobile App Engagement & Retention Using Mobile Push Messaging

New Webinar Mobile App Engagement Retention Using Mobile Push Messaging Webinar Tomorrow: Mobile App Engagement & Retention Using Mobile Push MessagingJust a quick reminder that Mobile Marketing Watch is hosting a webinar tomorrow entitled “The New Rules of Success for Mobile App Engagement & Retention,” presented and sponsored by Urban Airship.  If you haven’t already, be sure and register now!

This webinar will discuss every facet of push messaging; including how it works and why some of the largest brands around are using the technology for user engagement and retention.  ”While the number of connected consumers continues to skyrocket, brands still struggle to drive core business goals using mobile marketing,” the company explains.  Consider changing that with a mind-blowing mobile opportunity: using relationship-driven push messaging to increase consumer engagement, conversion, and retention.”

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Posted in Announcements, Marketing Strategy, Mobile Advertising, Mobile Devices, Mobile Marketing, Mobilize, Push Messaging, Resources, Smartphones, Webcasts0 Comments

New Webinar: Mobile App Engagement & Retention Using Mobile Push Messaging

New Webinar Mobile App Engagement Retention Using Mobile Push Messaging New Webinar: Mobile App Engagement & Retention Using Mobile Push MessagingEver wonder why brands with mobile apps leverage push messaging to drive user engagement?  Or why push messaging has become such an important tool for mobile marketers?

Urban Airship, the largest provider of push messaging technology, is sponsoring a new webinar right here on MMW to discuss every facet of push messaging; including how it works and why some of the largest brands around are using the technology for user engagement and retention.  ”While the number of connected consumers continues to skyrocket, brands still struggle to drive core business goals using mobile marketing,” the company explains.  Consider changing that with a mind-blowing mobile opportunity: using relationship-driven push messaging to increase consumer engagement, conversion, and retention.”

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Posted in Announcements, Developer, LBS, Marketing Strategy, Mobile Apps, Mobile Devices, Mobile Marketing, Mobile News, Mobilize, News, Proximity, Push Messaging, Smartphones, Webcasts1 Comment