It’s the most impressive smartphone stat you’re going to read today.
According to the latest data from comScore, smartphones now make up a whopping 75% of the mobile market.
That’s up from 65% just one year ago. As of this writing, three-quarters of Americans over the age of 13 now have smartphones.
Posted in Announcements, Mobile Devices, News, Platforms, Smartphones, Technology
On Wednesday, Facebook kicked off its F8 Developer Conference in San Francisco and, by most accounts, impressed those in attendance and watching online with an expansive array of new offerings for developers, advertisers, and businesses.
All together, the social networking behemoth touted more than two dozen new “products and tools,” the clear standouts of which include:
Messenger Platform: Facebook calls it a “new way for apps to integrate with Messenger so people can better express themselves with GIFs, photos, videos, audio clips and more.”
Posted in Mobile Advertising, Mobile Social, Technology
The following is a guest contributed post from Mark Laich, VP of Security Solutions, SnoopWall, Inc.
Millions of consumers no longer visit a bank to deposit checks or conduct financial transactions. Instead they rely on the convenience of using their mobile devices to send money, view account balances and bank online.
The same is true for how they spend their money – the shift from brick and mortar to e-commerce to m-commerce is already well underway. Think about it – how many times do you use your smartphone to research a product or purchase one?
Posted in Announcements, Mobile Devices, Mobile Security, News, Platforms, Technology
If you’re going to spend upwards of $10,000 on a smartwatch, the least you would expect from the retailer selling the product is ample time to experiment with the technology hands-on, right?
Apparently, Apple feels the same way.
According to The International Business Times, Apple Watch Gold Edition shoppers will be able to obtain appointments that are twice as long as those granted to shoppers looking for entry-level models.
Posted in Announcements, Mobile Devices, News, Platforms, Technology
The Mobile Technology Association of Michigan (MTAM) has just launched a new weekly podcast that is getting some serious attention in Michigan and, in fact, across the U.S.
The podcast series in question is designed to “explore all things mobile/wireless-related taking place in Michigan and to promote them internationally.”
Michigan Mobile Musings is hosted on BlogTalkRadio (BTR).
Posted in Announcements, News, Platforms, Technology
Localytics, a platform for app marketing and analytics, reached out to MMW Wednesday to announce that it has raised $35 million in Series D funding, bringing its total investment to-date to $60 million.
The new funds, we’re told, will be used “to strengthen Localytics’ predictive intelligence capabilities, which enable customers to truly personalize the user experience and improve engagement and retention in their mobile and web apps.”
So what’s next for Localytics? The company will introduce “powerful predictive app marketing” to help customers leverage user data to predict and proactively engage customers at all stages of the customer journey.
Posted in Announcements, Mobile Advertising, Mobile Marketing, News, Technology
Cheetah Mobile Inc., a mobile Internet company in China, said this week that it has made a strategic investment in Nanigans, Inc.
In fact, the team at Cheetah is the lead investor in Nanigans’ $24 million Series B financing.
Nanigans is a worldwide provider of social and mobile advertising software and advertising automation software.
Posted in Announcements, Mobile Advertising, Mobile Marketing, Mobile Partners, News, Platforms, Technology