hibu, the new name for the company that includes Yellowbook in the U.S., has announced a new online store to help small and medium-sized businesses (SMBs) fight back against large enterprises in the battle for mobile and online customers.
The move recognizes that SMBs need help to take advantage of online growth in retail and services and aims to help them compete.
84% of SMBs with a website say their site is not optimized for viewing on mobile, despite the fact that nearly half of the U.S. population owns a smartphone. And nearly all smartphone users (94%,) look for local information on their phone, with 90% taking action as a result. For SMBs, hibu says, especially retailers targeting online commerce, it’s critical to get online and optimized for mobile, to have a chance at competing with the likes of Amazon Local and eBay.
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Posted in Announcements, Marketing Strategy, Mobile Advertising, Mobile Analytics, Mobile Devices, Mobile Marketing, Mobile Networks, Mobile Websites, News, Platforms, Resources, Technology
According to the results of a new survey headed up by AT&T, 2013 looks to be another year of significantly increased online investment for small businesses.
The new AT&T Small Business Technology Poll surveyed 1,000 small businesses nationwide and found that 66 percent of small businesses plan to invest as much or more in digital marketing.
That includes websites, social media and online advertisements.
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Posted in Announcements, Marketing Strategy, Mobile Advertising, Mobile Analytics, Mobile Devices, Mobile Marketing, Mobile Websites, News, Platforms, Resources, Technology
April 03, 2013 -- By Jared
A new report from Piper Jaffray analyst Gene Munster shows that iOS continues to lead Android in mobile web traffic generation in the United States.
And the lead keeps on growing.
To research the extent of the growth that underlies the new report, Munster turned to Answers.com, Tumblr, ChaCha, Examiner, LinkedIn, Bleacher Report, Hubpages, White Pages, Squidoo, and Dictionary.com.
During the months of February and March 2013, Apple’s iOS averaged better than 65 percent of all mobile web traffic logged by those sites. Android’s portion, meanwhile, was under 30 percent.
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Posted in Android, Announcements, iOS, Marketing Strategy, Mobile Analytics, Mobile Internet, Mobile Websites, News, Platforms, Resources, Smartphones, Technology
On Wednesday, the folks at Flurry announced that it will make Flurry Analytics available for the Mobile Web.
This availability is expected to take place within the next two weeks.
Flurry says its customers with both apps and mobile optimized websites can now leverage a single, rich analytics solution.
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Posted in Announcements, Marketing Strategy, Mobile Advertising, Mobile Analytics, Mobile Apps, Mobile Devices, Mobile Marketing, Mobile Networks, Mobile Websites, News, Platforms, Resources, Technology
April 01, 2013 -- By MikeR
Chase Bank’s website is experiencing technical difficulties today and that’s not an April Fools Day prank.
Late Monday morning, Chase’s webpage began to sputter as registered users attempted to access the site.
“*ALERT* Chase Online is experiencing intermittent issues,” @ChaseSupport tweeted this morning. “We suggest using the Mobile app while we work to get things up to full speed.”
Today’s issues come just weeks after rumors circulated that Chase suffered a denial-of-service attack from an Islamist hacking organization.
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Posted in Announcements, Mobile Apps, Mobile Websites, News, Platforms, Resources
If you’re a small business owner without a website capable of reaching mobile audiences, there’s an excellent possibility – if not probability – that you aren’t reaching nearly as many current or prospective customers as you could be.
Thanks to a new infographic from Intuit, the leading maker of today’s top software and other accounting tools for America’s small businesses, here are a few helpful tips showing how you can optimize your website for mobile browsing “without the hassle and cost of a developer or engineer. ”
Have you mobilized your small business website yet? If not, what’s the hold up?
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Posted in Announcements, Infographics, Mobile Websites, News, Platforms, Resources, Technology
By the middle of 2012, it was reported that 88% of American adults now own a Smartphone and more than half use their phones to access the Internet for online browsing. As a result, having a business today means you also need to have a mobile website.
Fittingly, this week, the team behind ZapMobi - web service platform designed to allow users to easily build and design a scalable mobile website – made a big announcement.
The public availability of Free and Premium services for ZapMobi has arrived.
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Posted in Announcements, Marketing Strategy, Mobile Advertising, Mobile Analytics, Mobile Apps, Mobile Devices, Mobile Internet, Mobile Marketing, Mobile Websites, News, Platforms, Resources