We’re half there … but half may not be good enough.
According to financial professionals at work on necessary conversions, a mere 50 percent (approximately) of the 12 million merchant payment terminals in the U.S. will meet mandates to accept more secure smart credit and debit cards and NFC-ready smartphones by the end of 2015.
The need to convert to more secure systems is due to the high rate of fraud associated with the old magnetic stripe credit card technology still rampant in the U.S.
Posted in Announcements, Mobile Devices, Mobile Payments, Near Field Communication, News, NFC, Platforms, Smartphones, Technology
It’s now an inescapable phenomenon for consumers at retail outlets, restaurants, and even their doctor’s offices — mobile payments.
In particular, payments made via Near Field Communications (NFC)-enabled mobile handsets are red hot today and projected to account for $130 Billion in worldwide consumer retail spend by 2020.
According to the latest research from Strategy Analytics, this equates to 254 million mobile users making 5 payments per month at an average of just below $9 per transaction.
Posted in Announcements, Mobile Devices, Near Field Communication, News, NFC, Platforms, Smartphones, Technology
A new report from Juniper Research indicates that mobile phone and tablet users will make 195 billion mobile commerce transactions annually by 2019.
Underscoring the remarkable growth anticipated over the next five years, this anticipated expansion represents a significant spike over the 72 billion mCommerce transactions expected this year.
According to the report, highest growth rates are expected in the NFC sector.
Posted in Announcements, Marketing Strategy, Mobile Apps, Mobile Commerce, Mobile Payments, Mobile Shopping, Near Field Communication, News, NFC, Platforms, Predictions, Smartphones, Tablet Devices, Technology
Are car keys a thing of the past? If the team at NXP Semiconductors is correct in their vision, mobile devices will soon be the mechanism through which automobiles are unlocked and perhaps even started.
According to a new report from Reuters, Apple’s adoption of Near Field Communications technology is a game-changer for the future of NFC.
“Once they saw these announcements in September they kind of realized there was no going back on this technology so they better get moving and be quick on it,” Drue Freeman, Senior Vice President for global automotive sales and marketing at NXP, is quoted by Reuters.
Posted in Announcements, Near Field Communication, News, NFC, Predictions
A new report from Juniper Research calls for major growth in the market for NFC mobile payments.
And not surprisingly, Apple is expected to play a critical role in the anticipated boom.
Juniper reports this week that there will be 516 million mobile users of NFC (Near Field Communication) contactless payment services by the end of 2019.
Posted in Announcements, iOS, Marketing Strategy, Mobile Commerce, Mobile Devices, Mobile Payments, Near Field Communication, News, NFC, Platforms, Predictions, Smartphones
Although Apple’s iPhone 6 has taken a back seat in the headlines this summer to more interesting rumors pertaining to the company’s long-awaited iWatch, iPhone 6 will likely surprise many consumers when it’s unveiled next week along with a vast array of snazzy new features and capabilities.
Chief among the new bells and whistles is that which is made possible by Dutch chipmaker NXP. The company is said to be behind iPhone 6’s NFC capabilities.
Apple has reportedly been interested in NFC since Steve Jobs was still the CEO. But only now is Apple finally ready to embrace Near Field Communications technology.
Posted in Announcements, iPhone, Mobile Devices, Near Field Communication, News, NFC, Platforms, Rumors, Smartphones, Technology
With marketers sensing the powerful opportunities latent in the prospective coupling of mobile marketing and NFC technology, a new report from Morgan Stanley is generating substantial buzz today.
Morgan Stanley analysts Craig Hettenbach, Joseph Moore, Katy Huberty, Smittipon Srethapramote, and Betsy Graseck think there’s a good chance Apple will bring Near Field Communications (NFC) technology to a future iPhone.
In their new group report, the analysts suggest that the mobile payments market is growing so fast that any further delays by Apple to jump into this market will ultimately be bad for business.
Posted in Announcements, iPhone, Mobile Devices, Mobile Payments, Near Field Communication, News, NFC, Platforms, Predictions, Rumors, Smartphones