Archive | Content Publishing

Perfect Market, Gumiyo Team Up for Mobile Content Service

Mobile Marketing Perfect Market, Gumiyo Team Up for Mobile Content ServiceA new partnership will help ring in the new year for Perfect Market, a well-known provider of traffic and content optimization solutions for web publishers.

Perfect Match is teaming up with Gumiyo, a provider of mobile development and mobile publishing solutions. Together the dynamic duo will combine their services on a mobile platform for publishers.

“Simple” is the word used by both companies to describe the basic nature and goals of the coupling: Gumiyo mobilizes, Perfect Market monetizes. Correspondingly, the combination of Gumiyo’s mobile platform with Perfect Market’s traffic and content optimization solutions create a better experience for mobile users and increased profits for content publishers.

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Posted in Announcements, Content Publishing, Mobile Advertising, Mobile Devices, Mobile Marketing, Mobile Partners, News, Platforms0 Comments

Google to Push ‘Currents’ as New Social Reading Platform

Mobile Marketing Google to Push Currents as New Social Reading PlatformGoogle is taking the wraps off of a new product that the Internet search giant hopes will turn the social publishing platform on its ear.

“Currents” – which was formerly dubbed “Propeller” as a code-name during beta testing – is a mobile app available on both Android and iOS devices.

Publishers can subsequently unleash their content to the masses in a trendy magazine-style web app, which can be viewed on tablets and smartphones with HTML5 compatibility.

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Posted in Announcements, Content Publishing, Marketing Strategy, Mobile Advertising, Mobile Apps, Mobile Marketing, News, Platforms, Smartphones, Tablet Devices0 Comments

Amazon Introduces ‘KDP Select’ for Kindle Direct Publishing Authors and Publishers

Mobile Marketing Amazon Introduces KDP Select for Kindle Direct Publishing Authors and PublishersAmazon is putting its money where its digital storefront is.

On Thursday, Amazon announced KDP Select, a new option featuring a $6 million annual fund dedicated to independent authors and publishers.

In a nutshell, here’s how it works: if a KDP author or publisher agrees to make their book(s) exclusive to the Kindle Store for at least 90 days, “those books are eligible to be included in the Kindle Owners’ Lending Library and can earn a share of the $6 million fund.”

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eBook Sales to Mobile Devices Will Approach $10 Billion by 2016, Says Juniper

Mobile Marketing eBook Sales to Mobile Devices Will Approach $10 Billion by 2016, Says JunipereBook sales are just getting warmed up, says a new report from Juniper Thursday.

The latest projections from the prominent research firm show that continued strong growth in the dedicated eReader market, allied to an upsurge in usage across tablet devices, “will push annual revenues from eBooks delivered to portable devices to $9.7 billion by 2016.”

If you’re not keeping tabs, that’s an increase of almost $7 billion from this year, which will see about $3 billion in eBook sales.

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Posted in Announcements, Content Publishing, Mobile Advertising, Mobile Analytics, Mobile Commerce, Mobile Devices, Mobile Marketing, News, Platforms, Predictions, Smartphones, Tablet Devices0 Comments

Facing Legal Troubles, Mobile Content Provider Motricity Looks for Exit Options, Possible Sale

Mobile Marketing Facing Legal Troubles, Mobile Content Provider Motricity Looks for Exit Options, Possible SaleEmbattled mobile content services firm Motricity is looking at possible exit strategies following a string of legal issues and executive leadership shakeups that have forced the once successful mobile company into a tailspin.

The company announced recently that it had secured a $20M loan with High River Limited Partnership, a venture capital firm owned by Carl Icahn, who also owns approximately 14.6 percent of Motricity.  The company is quickly trying to rebuild itself following several lawsuits and an $11M insider trading scheme perpetrated by former CEO Ryan Wuerch and other senior executives.

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Posted in Announcements, Content Publishing, Legal, Marketing Strategy, Mobile Internet, Mobile Marketing, Mobile News, Predictions0 Comments

Google Rumored to be Mounting Challenge to Social and News Reader Flipboard

Mobile Marketing Google Rumored to be Mounting Challenge to Social and News Reader FlipboardIn yet another tell-tale indication of Google’s determination to dominate every square inch of the digital world, the Internet search giant is rumored to be working on Propeller, Google’s answer to Flipboard.

Google launching its very own social and news reader could prove hugely successful, say those who claim to know of Google’s aspirations to challenge Flipboard.

According to the Wall Street Journal’s All Things Digital, social media and tech guru Robert Scoble says Google is, indeed, working on the hush-hush project.

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Posted in Content Publishing, Mobile Advertising, Mobile Marketing, Mobile Social, News, Rumors, Tablet Devices0 Comments

eBook Authors Find Inspiration, Hope from Simon & Schuster Deal

Mobile Marketing eBook Authors Find Inspiration, Hope from Simon & Schuster DealSimon & Schuster has reached out to make a deal with one of the biggest eBook success stories in history.

John Locke, the bestselling self-published author of the Donovan Creed novels – has been offered a deal by traditional publishing house Simon & Schuster.

Writing eBooks only to be discovered by a major international publisher is the dream of many self-published authors. And this latest news proves that the big publishers are, indeed, interested in people whose work performs well in the digital realm.

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