On Friday, comScore confirmed that U.S. smartphone ownership reached a new all-time high during the previous quarter ending October 31st.
Freshly published data from comScore MobiLens and Mobile Metrix, which reports key trends in the U.S. smartphone industry, confirmed that 149.2 million people in the U.S. owned smartphones (62.5 percent mobile market penetration) during the three months covered in the report.
That’s up another 4.1 percent since July.
Posted in Announcements, Mobile Devices, News, Predictions, Smartphones, Technology
Mobile advertising is undergoing a rapid transformation as we speak.
In fact, by next year, many of the ads that cross our small screen may hardly b identifiable as ads on first notice. With native advertising finding its way to smartphone and tablet screens with greater frequency, the era of the incongruous mobile banner ad may finally be fading away.
To that end, earlier this week Appia launched something called Discovery Ads, a “native ad” format for mobile websites and applications that “allows Publishers to offer ads that more seamlessly integrate into their content.”
Posted in Announcements, Mobile Advertising, Mobile Apps, Mobile Devices, Mobile Networks, News, Platforms, Resources, Technology
This is the first time – and hopefully the last time – MMW has mentioned Justin Bieber. But invoking the pop star’s name is not without mobile merit today. Just ask the folks at BlackBerry.
This week, an in-depth look at the rise and fall of BlackBerry (a must-read piece from BusinessWeek) exposes how the iPhone, and not BlackBerry, ultimately won the heart of Justin Bieber.
Several years ago, we’re told, Justin Bieber wanted to be BlackBerry’s official “brand ambassador.” That’s the new admission from Vincent Washington, a senior business development manager at BlackBerry (from 2001 through 2011).
Posted in Announcements, BlackBerry, iPhone, News, Platforms, Resources
If you’ve visited our new sister site mGamingWatch in recent weeks, you’ve likely noticed a steady stream of major headlines erupting on a regular basis pertaining to the growth of the online and mobile real-money gambling industry both domestically and abroad.
But if the newest report from Juniper is any indication, we truly haven’t seen anything yet.
Over the next five years, the research giant estimates, the number of mobile and/or tablet owners using their devices to gamble will increase by 100 million.
Posted in Casino Mobile Apps, Mobile Devices, News, Platforms, Predictions, Technology
Will Apple’s iPhone sustain an impactful image blow to its security stature due to an admission from President Obama this week?
The commander-in-chief admitted that he is not allowed to have an Apple iPhone because of security concerns.
“I’m not allowed for security reasons to have an iPhone,” President Obama stated at a White House event attended by young citizens.
Posted in Announcements, iPhone, Mobile Devices, Mobile Security, News, Platforms, Smartphones
Frost & Sullivan estimates in a new report that the convergence of various industries in the short term will likely spark innovation opportunities, especially in the area of connected industries.
The development will be driven in no small way by the expanded use of information and communication technologies, or ICT.
Connected industries will be a catalyst for efficiency and productivity by linking power, data and signals to enable greater automation processes, creating ‘intelligent devices,” says Nitin Bhat, a Partner at Frost & Sullivan Asia Pacific.
Posted in Announcements, Mobile Analytics, News, Platforms, Predictions, Smartphones, Tablet Devices, Technology
It’s the holiday shopping dilemma we’ve all faced: not knowing what to get the guy or gal who has it all.
For those unlucky shoppers with friends and family who are simply impossible to shop for, here’s a suggestion to take your holiday shopping outside the box. This holiday season, why not give the gift of a mobile app?
If so, you’ll be among millions of smartphone users around the world who are expected to do so. From app store gift cards to direct digital purchases, mobile apps have become the perfect digital stocking stuffers.
Posted in Android, Apple App Store, iOS, Mobile Apps, Mobile Devices, Resources