Archive | Android

Is Smartphone Innovation Slowing?

Is Smartphone Innovation Slowing 300x200 Is Smartphone Innovation Slowing?With smartphone penetration in the U.S. market now well above 60%, it’s clear that smartphones have “arrived.”

But now that smartphones have thoroughly wowed us with their potential, have the makers of today’s leading smartphones stopped innovating like they used to?

It’s no secret that Apple has faced a barrage of criticisms stemming from the company’s perceived sluggish penchant for innovation. But such critical barbs are now prevalent across the hardware landscape.
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Posted in Android, iOS, iPhone, Mobile Devices, News, Platforms, Resources, Smartphones, Technology1 Comment

Should Mobile Marketers Start Thinking More Seriously About 3D?

Should Mobile Marketers Start Thinking More Seriously About 3D 300x150 Should Mobile Marketers Start Thinking More Seriously About 3D?If 3D is the next big thing in smartphones, should mobile marketers begin thinking about this technology and how it may be harnessed?

Although it’s important to not let the imagination run completely wild about this prospect, it’s difficult to keep the mind from wondering this week as speculation emerges that Amazon is about to roll out a game-changing smartphone in the next two to three months.

The online shopping giant and flourishing tech maker is said to be planning a new Amazon branded smartphone, upping the ante with Apple and Samsung by rolling out a slew of groundbreaking features that we haven’t yet seen on an iPhone or Galaxy smartphone.
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Posted in Android, Announcements, iPhone, Mobile Devices, News, Platforms, Rumors, Smartphones, Tablet Devices, Technology0 Comments

Symantec: Mobile Malware Continues to Menace Android

Symantec Mobile Malware Continues to Menace Android 300x300 Symantec: Mobile Malware Continues to Menace AndroidNew data from Symantec confirms that malware writers continue to target Android above all other mobile platforms.

“The report is based on data from the Symantec Global Intelligence Network, which Symantec’s analysts use to identify, analyze, and provide commentary on emerging trends in the dynamic threat landscape,” Symantec’s report reads.

The official and third-party app stores available to Android embody the platform’s gravest security weakness. As the world witnessed last summer, a Remote Administration Tool (RAT) appeared in a number of apps in the Google Play store.

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Documents Reveal Samsung, Apple Competitive Fears

Documents Reveal Samsung Apple Competitive Fears 300x187 Documents Reveal Samsung, Apple Competitive FearsInternal communications entered into evidence in the latest patent-infringement skirmish between Apple and Samsung are shedding light on the competitive worries rampant at both companies.

“Beating Apple is #1 Priority (everything must be context of beating Apple),” a Samsung document reveals, outlining what would become the company’s “high-level initiatives” for 2012.

Other documents, however, reveal insecurities on the part of Apple.
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iPhone 5s Remains King of the Domestic Smartphone Jungle

iPhone 5s Remains King of the Domestic Smartphone Jungle 300x233 iPhone 5s Remains King of the Domestic Smartphone JungleNotwithstanding months of expressed concern by industry analysts and market watchers that Apple’s iPhone 5s is losing its luster in the smartphone arena, nothing could be further from the truth.

Based on the latest industry data and informed analyst projections, Apple’s iPhone 5s remains the dominant device in the domestic smartphone market.

As of the end of March, Apple’s iPhone 5s continued to gain ground on sagging Android device sales. Just this Thursday, Canaccord Genuity analyst Michael Walkley told investors that the weakest smartphone sales are now those for Android devices.

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Rumor: iPhone 6 Production to Begin Next Month

Rumor iPhone 6 Production to Begin Next Month 300x184 Rumor: iPhone 6 Production to Begin Next MonthIn only four weeks, production of Apple’s next generation iPhone 6 will commence. At least, that’s the scuttlebutt around Apple’s Asian supply and manufacturing chains.

Reuters was first to report that industry insiders have verified that screens for the new flagship Apple smartphone will enter production in early May.

So what’s on tap for the new iPhone? Speculation persists that the iPhone 6 will deliver a 4.7-inch screen but a 5.5-inch screen option may follow before the holiday shopping season gets underway.
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New Report Probes The Future of App Monetization

New Report Probes The Future of App Monetization 300x199 New Report Probes The Future of App MonetizationApp Annie and IDC are exploring the future of app monetization in a new report – “Mobile Advertising and Monetization Spotlight 2012-2017: The Economics of Free.”

Once again, the freemium model remains the optimal way for app developers to make the most money off of their creations (with the implentation of in-app ads, of course).

As the app market matures, app publishers continue to look for the monetization models that will work best for them. However, there is no “one size fits all” strategy, and so it’s critical for developers to think about which markets they plan to enter before deciding on how to generate revenues.

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Posted in Android, Announcements, iOS, Marketing Strategy, Mobile Advertising, Mobile Apps, Mobile Devices, Mobile Marketing, News, Platforms, Resources, Smartphones, Technology2 Comments