This is the first time – and hopefully the last time – MMW has mentioned Justin Bieber. But invoking the pop star’s name is not without mobile merit today. Just ask the folks at BlackBerry.
This week, an in-depth look at the rise and fall of BlackBerry (a must-read piece from BusinessWeek) exposes how the iPhone, and not BlackBerry, ultimately won the heart of Justin Bieber.
Several years ago, we’re told, Justin Bieber wanted to be BlackBerry’s official “brand ambassador.” That’s the new admission from Vincent Washington, a senior business development manager at BlackBerry (from 2001 through 2011).
Posted in Announcements, BlackBerry, iPhone, News, Platforms, Resources
In a rare positive headline for BlackBerry these days, the embattled smartphone maker is finding a renewed spark of hope (and corresponding success) in the enterprise.
This week, BlackBerry announced enhancements to its surging multi-OS enterprise mobility management solution with the release of BlackBerry Enterprise Service 10 (BES10) version 10.2.
BES10 customers including Morgan Stanley, Boeing, Aneurin Bevan University Health Board and Secusmart are currently participating in the BES10 version 10.2 Early Adopter and Beta programs, and are running the new version in a test environment.
Posted in Announcements, BlackBerry, Mobile Devices, Mobile Security, News, Platforms, Predictions, Resources, Technology
New data from ad buying platform and mobile DSP Adfonic shows that Apple’s iOS accounted for 63% of all global impressions during Q3 of 2013.
Overall, that’s a 3% jump over the previous quarter.
Additionally, worldwide ad impressions recorded from devices running iOS impressively doubled those from Android. This comes as further affirmation that there’s much higher web engagement from iPhone, iPad and iPod Touch users.
Posted in Android, Announcements, BlackBerry, iOS, Mobile Devices, News, Platforms, Resources, Technology, Topics
On Tuesday, BBM Channels for BlackBerry 10 and BlackBerry OS devices officially launched.
BlackBerry says BBM Channels represents a great way to have real conversations with people across the world, “whether you’re engaging with others across a variety of BBM Channels or creating your own and connecting with new BBM Channels Contacts.”
It should be noted, however, that “BBM Channels” is not available to those using BBM on Android and iPhone devices. It is available for BlackBerry 10 and BlackBerry OS devices and can be found in BlackBerry World.
Posted in Android, Announcements, BlackBerry, iOS, Marketing Strategy, Mobile Devices, News, Platforms, Resources, Smartphones, Technology
Not withstanding the company’s recent influx of life-giving rescue cash and the promise of a new (even if interim) CEO, BlackBerry’s problems continue.
The embattled Canadian smartphone maker is now forced to contend with Pfizer as the latest former loyalist to back away from the platform.
The pharmaceutical giant has reportedly “told BlackBerry users to switch to an iPhone or Android handset when their wireless contract next permits an upgrade.”
Posted in Android, Announcements, BlackBerry, iOS, iPhone, Marketing Strategy, Mobile Devices, News, Platforms, Predictions, Technology, Topics
On Monday, BlackBerry announced the ouster of its longtime CEO Thorsen Heins.
Earlier today, MMW reported that BlackBerry has entered into an agreement pursuant to which Fairfax Financial Holdings Limited and other institutional investors will invest in BlackBerry to the tune of $1 billion.
Upon the closing of the transaction, John S. Chen will be appointed Executive Chair of BlackBerry’s Board of Directors and, in that role, will be responsible for the strategic direction, strategic relationships and organizational goals of BlackBerry.
Posted in Announcements, BlackBerry, Mobile Devices, News, Platforms, Predictions, Resources, Smartphones, Technology
BlackBerry is off the market. But that doesn’t mean it’s been purchased.
The Canadian smartphone-maker says it would receive a $1 billion investment from Fairfax Financial and other investors, representing the conclusion of its process of seeking strategic alternatives for taking the company forward.
Fairfax had wanted to acquire BlackBerry outright, but with the deadline looming today it looks like it fell short of raising the necessary funds, so this represents “plan B.”
Posted in Announcements, BlackBerry, News, Platforms, Resources, Smartphones, Tablet Devices, Technology