Posted by eydie on Dec 18, 2008 in Mobile Marketing, Mobile Technology, Video | 1 Comment
One of two reasons I decided against getting an iPhone was because it lacks video-recording capability. The micro-vlogging startup 12seconds hopes consumers will enjoy its compromise solution: The ability to make a three-photo, 12-second-long slideshow on your iPhone, accompanied by audio of your choice.
This new application went on sale at the iPhone App Store at 8 a.m. Pacific time today. Also today, 12seconds is going beta and will now allow the public to register for its service, after having been in alpha mode since August.
“This is still not a perfect video solution–Apple refuses to let people record video with an iPhone, “admits David Speiser of Stage Two Consulting, one of 12seconds’ business partners. But he says about the new app: “I found that in some ways there’s an advantage over real video, because you can re-think and re-word your audio to fit the images you’re sharing… There’s a real storytelling ambiance in using the 12seconds app, where you’re presenting pictures and sharing the details behind them.”
It’s a start. There are plenty of YouTube videos that are simply slideshows, after all. And remember those hilarious slideshow skits Conan O’Brien used to do? Marketers can use 12seconds’ iPhone app for guerrilla marketing, such as reporting on a promotional event. Or they can use it to get consumers to interact with their favorite brands, for example by encouraging people to upload their slideshows about a product or service to the brand’s website. Read the rest
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Posted by victor on Apr 10, 2008 in Mobile Commerce, Video | 2 Comments
Tellabs has produced some mobile commerce videos if you haven’t seen these. In fact they launched a totally separate new website.
Honestly, I didn’t even know Tellabs was in the mobile space, did you? I know Tellabs from my job. At one time we distributed their equipment but it’s been a while, a long while in fact.
When Verizon did my FiOS install a few Months ago they terminated to a Tellabs Ethernet Media Convertor on the side of my house. So, chances are if you have a FiOS connection you might also have a Tellabs box bolted to the outside of your house. It’s a Fiber in Ethernet out device.
I found the series advertised on RCR WN. They shoulda just YouTube`d these things instead of paying advertising dollars to get the word out. Anyhow, here they are.
- Driving Change in Mobile Backhaul Part One: Where Are We Now.
- Driving Change in Mobile Backhaul Part Two: The Evolution and Promise.
You’ll also find a bunch of mobile podcasts and videos on the site too.
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Posted by victor on Oct 1, 2007 in Video, Video Search | 1 Comment
I had this question earlier today regarding blueapple, who I covered back in July. When I talked to Jay Borges from blueapple at that time he told me bloggers wanting to get their videos into blueapple should simply upload them to MetaCafe and YouTube.
Jay, if that no longer is the preferred method can you chime in, in the comments and let Eddie know how to get his videos in blueapple?
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Posted by victor on Sep 3, 2007 in Broadband, Mobile News, Video | No Comments
According to Ridley Scott it is and he doesn’t like seeing his art form getting commercialized down to the mobile screen. In fact Ridley believes it’s killing cinema.
“Director Ridley Scott has lashed out at technology which allows people to watch films on mobile phones and computer screens, arguing it is killing cinema.
Great films should be watched on a big screen in a movie theatre, he said.”
I think he and the film industry should to find a way to embrace it or they might be drinking from the same cup of regret that the Music Industry guzzled. Go read what Don Dodge has to say about the history of Napster and you’ll quickly realize that the artists and music industry executives may have made one of the biggest blunders of all time by not embracing technology.
You gotta wonder why the guy didn’t see it coming to a certain degree don’t you? I mean Ridley, I hate to bring you more bad news but you live in a time where you can potentially see a major motion picture go straight to something like YouTube.
The possibility also exists that the Theatre Channel collapses all-together eventually doesn’t it? I don’t think it’s mobile that you have to worry about though Ridley, you should be losing sleep over HD and Fiber Optic Networks though. HD and Fiber doesn’t kill cinema, it merely moves it into my living room where I’m not paying 2000% markups on the popcorn and soda.
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