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	<title>Comments on: Development And Overall Use Of Mobile Apps To Skyrocket In 2010</title>
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	<link>http://www.mobilemarketingwatch.com/development-use-of-mobile-apps-to-skyrocket-in-2010-5012/</link>
	<description>The Pulse Of The Mobile Marketing Community</description>
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		<title>By: love on the radar</title>
		<link>http://www.mobilemarketingwatch.com/development-use-of-mobile-apps-to-skyrocket-in-2010-5012/comment-page-1/#comment-153203</link>
		<dc:creator>love on the radar</dc:creator>
		<pubDate>Fri, 22 Jan 2010 22:49:00 +0000</pubDate>
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		<description>[...] of a cultural shift toward mobile data consumption. The triad of mobile web use, m-commerce, and smartphone app development have accelerated consumer desire/demand for instantaneous information at-hand and on-the-go, as [...]</description>
		<content:encoded><![CDATA[<p>[...] of a cultural shift toward mobile data consumption. The triad of mobile web use, m-commerce, and smartphone app development have accelerated consumer desire/demand for instantaneous information at-hand and on-the-go, as [...]</p>
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		<title>By: Todd</title>
		<link>http://www.mobilemarketingwatch.com/development-use-of-mobile-apps-to-skyrocket-in-2010-5012/comment-page-1/#comment-153097</link>
		<dc:creator>Todd</dc:creator>
		<pubDate>Fri, 22 Jan 2010 15:32:23 +0000</pubDate>
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		<description>I think the conversion point is still difficult for companies to understand. They still observe a certain portion as perceived ROI and sometimes not direct conversion initiatives. This will continue to evolve.</description>
		<content:encoded><![CDATA[<p>I think the conversion point is still difficult for companies to understand. They still observe a certain portion as perceived ROI and sometimes not direct conversion initiatives. This will continue to evolve.</p>
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		<title>By: Justin</title>
		<link>http://www.mobilemarketingwatch.com/development-use-of-mobile-apps-to-skyrocket-in-2010-5012/comment-page-1/#comment-152917</link>
		<dc:creator>Justin</dc:creator>
		<pubDate>Fri, 22 Jan 2010 03:37:14 +0000</pubDate>
		<guid isPermaLink="false">http://www.mobilemarketingwatch.com/?p=5012#comment-152917</guid>
		<description>Very true, the report made no mention of that. 60% is a bit absurd, though maybe not if promoting via the right channels...</description>
		<content:encoded><![CDATA[<p>Very true, the report made no mention of that. 60% is a bit absurd, though maybe not if promoting via the right channels&#8230;</p>
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		<title>By: Mobile Marketing Campaigns</title>
		<link>http://www.mobilemarketingwatch.com/development-use-of-mobile-apps-to-skyrocket-in-2010-5012/comment-page-1/#comment-152770</link>
		<dc:creator>Mobile Marketing Campaigns</dc:creator>
		<pubDate>Thu, 21 Jan 2010 23:22:08 +0000</pubDate>
		<guid isPermaLink="false">http://www.mobilemarketingwatch.com/?p=5012#comment-152770</guid>
		<description>What surprises me is that 60% of the budget is going to promotion. I would like to know where and how they are promoting it...</description>
		<content:encoded><![CDATA[<p>What surprises me is that 60% of the budget is going to promotion. I would like to know where and how they are promoting it&#8230;</p>
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