Infographic: A Digital Marketer’s Guide to Contagious Content

Infographic A Digital Marketers Guide to Contagious Content 300x213 Infographic: A Digital Marketers Guide to Contagious ContentDigital content (written and visual) has never been more important in marketing in the mobile and electronic age.

From “sponsored posts” on major media outlets, to third-party media articles on popular blogs and leading news sites, marketers are making content creation a centerpiece of their efforts today.

But if you’re going to do it, you’ve got to do it right.

Marketers can increase their content’s chances of going viral by making sure it includes the six drivers of contagious content: social currency, triggers, emotion, observability, practical value, and storytelling.

According to a new report and corresponding infographic published this week by MarketingProfs, it’s critically important to understand the emotions at work behind viral content. For a crash course in the psychology behind Contagious Content, check out the infographic shared below.

info4 Infographic: A Digital Marketers Guide to Contagious Content

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1 comments
juliedawnharris45
juliedawnharris45

Nice infographic, I think it is better to group your audience and learn how to get into their community. In that way, you will be able to to catch their attention easily by having a content that is in line with their interest. The more relatable it is the more shareable it become.