LifeStreet Media issued a press release Monday announcing that it is now working directly with mobile developers “for their monetization needs.”
The advertising tech company is launching its self-service publisher portal to enable mobile developers to deploy highly effective display ads within their apps.
The portal is an extension of the company’s industry-leading self-service social monetization portal currently used by more than 3500 Facebook developers which has processed much of the $150 million in ad revenue that the company has paid out to developers.
“Now,” LifeStreet says, “regardless of whether developers create Facebook apps or mobile apps, they will be able to almost automatically turn their display inventory into ad revenue and receive payments within 15 days, in a completely self-service way.”
Mitchell Weisman, founder and CEO of LifeStreet Media, says his company is “a developer’s best friend.”
“We provide developers with excellent monetization and the fastest payments in the industry,” Weisman says. “In addition, we believe that developers should get to decide how to run their businesses, whether that means connecting to LifeStreet with an SDK or opting for an easy integration through a leading mediator like MoPub.”
“Today,” he concludes, “with the launch of our new mobile self-service portal, we hand the monetization power of the RevJet platform directly to mobile developers. Finally, mobile developers truly can make money –- lots of it –- through highly effective display advertising.”