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	<title>Comments on: Will 2010 Be the Year of the Mobile Coupon?</title>
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	<description>The Pulse Of The Mobile Marketing Community</description>
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		<title>By: Kbedard7&#039;s Blog</title>
		<link>http://www.mobilemarketingwatch.com/will-2010-be-the-year-of-the-mobile-coupon-4792/comment-page-1/#comment-228173</link>
		<dc:creator>Kbedard7&#039;s Blog</dc:creator>
		<pubDate>Sun, 01 Aug 2010 03:56:59 +0000</pubDate>
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		<description>[...] July 31, 2010 11:56 pm &#8220;Are American marketing and advertising companies testing these new trends to explore their viability? . In 2009 JC Penny&#8217;s tested 2D mobile coupons in select markets to check their viability, Starbuck&#8217;s, and Wendy&#8217;s were right behind them with &#8220;virtual gift-cards&#8221; and other mobile promotion campaigns. So to answer this question, I think that many new trends are being tested in small test markets. Mobile banking for me was one of the first I saw with advertisements showing up, but I now get them from leading restaurants and various night clubs/bars I go to. Whether these are market tests or not I believe that they are affective. JC Penny&#8217;s Starbucks &amp; Wendy&#8217;s [...]</description>
		<content:encoded><![CDATA[<p>[...] July 31, 2010 11:56 pm &#8220;Are American marketing and advertising companies testing these new trends to explore their viability? . In 2009 JC Penny&#8217;s tested 2D mobile coupons in select markets to check their viability, Starbuck&#8217;s, and Wendy&#8217;s were right behind them with &#8220;virtual gift-cards&#8221; and other mobile promotion campaigns. So to answer this question, I think that many new trends are being tested in small test markets. Mobile banking for me was one of the first I saw with advertisements showing up, but I now get them from leading restaurants and various night clubs/bars I go to. Whether these are market tests or not I believe that they are affective. JC Penny&#8217;s Starbucks &amp; Wendy&#8217;s [...]</p>
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		<title>By: Target Stores to Bring Mobile Coupons Mainstream : Mobile Marketing Watch - The Pulse Of The Mobile Marketing Community</title>
		<link>http://www.mobilemarketingwatch.com/will-2010-be-the-year-of-the-mobile-coupon-4792/comment-page-1/#comment-173306</link>
		<dc:creator>Target Stores to Bring Mobile Coupons Mainstream : Mobile Marketing Watch - The Pulse Of The Mobile Marketing Community</dc:creator>
		<pubDate>Tue, 09 Mar 2010 19:04:06 +0000</pubDate>
		<guid isPermaLink="false">http://www.mobilemarketingwatch.com/?p=4792#comment-173306</guid>
		<description>[...] 2009 came to a close, I posed the question &#8220;Will 2010 be the year of the mobile coupon?&#8221; We saw a lot of national retailers test out mobile coupons in various US markets, but [...]</description>
		<content:encoded><![CDATA[<p>[...] 2009 came to a close, I posed the question &#8220;Will 2010 be the year of the mobile coupon?&#8221; We saw a lot of national retailers test out mobile coupons in various US markets, but [...]</p>
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